Been using my new "smoke" colored Joy Factory SmartFit for a few days. I'd sum it up by be saying.... "eh". It's ok, but nothing special. It's fits well, and stays secure, and allows a Smart Cover. That's the good. Color is more of a brown than I'd like, despite being labeled as "smoke" color. I was hope for a gray tone. It's a little thicker than it should be for an ultra light protection case. It also scratches VERY easily. I've had it for 3 days and it's full of scratches. That doesn't really bother me, but many hate that (kind of like the Speck Smartshells). The other thing I'm not fond of is that it's pretty slippery. I prefer something with the grainier consistency - like an Incipio SmartFeather or Belkin Smart Shield, but they haven't come out with those for the Mini yet. When those are availabe, I will certainly swap this one out.