Looking for a font

Discussion in 'Design and Graphics' started by Mike Teezie, Mar 5, 2007.

  1. Mike Teezie macrumors 68020

    Mike Teezie

    Joined:
    Nov 20, 2002
    #1
    Ok folks, bear with me.

    I'm looking for a font, and not only do I not know the name of it, but I don't have an example.

    I've been seeing it a lot lately. It's a sans-serif, all caps. What I like so much, is that some of the characters slant into each other.

    Something like the A in the attached font, but overall more "plain" maybe.

    I know this is a stretch, sorry. Any ideas?
     

    Attached Files:

  2. iMeowbot macrumors G3

    iMeowbot

    Joined:
    Aug 30, 2003
    #2
    First, should we rule out the Avant Garde alternates? This stuff was everywhere decades ago, died from overuse, but it's been making a small comeback recently.
     
  3. iGav macrumors G3

    Joined:
    Mar 9, 2002
    #3
    Small? :eek: well that's one way of putting it. :p

    I thought their 'death' was more due to a particular case of copyright and the fact that they had been digitally neglected, as opposed to overuse. Clean sans never go out of vogue. ;) :D
     
  4. iMeowbot macrumors G3

    iMeowbot

    Joined:
    Aug 30, 2003
    #4
    This is an example from 1972. I guess it looks clean in the sense of a tidy salvage yard, but it's a catastrophe without restraint (and few showed any).
     

    Attached Files:

  5. iGav macrumors G3

    Joined:
    Mar 9, 2002
    #5
    As are most typefaces. :p
     
  6. iGav macrumors G3

    Joined:
    Mar 9, 2002
    #6
    And as you can see, when considered properly, it is nothing other than absolutely divine. :)
     
  7. Sdashiki macrumors 68040

    Sdashiki

    Joined:
    Aug 11, 2005
    Location:
    Behind the lens
    #7
    looks like a hand manipulated font to me.

    or they changed the kerning alot to get the L under the S like that.
     
  8. iMeowbot macrumors G3

    iMeowbot

    Joined:
    Aug 30, 2003
    #8
    Divine is in the eye of the beholder, I suppose, but this box really is another example of a designer who missed the point. To start, the wrong 'A' is used in "STANLEY" (most common problem with this face other then ligature overload, no one gets what the slants are for). Second, and probably the larger sin, is that no attempt was made to build an overall structure with all those uprights and angles.
     
  9. ATD macrumors 6502a

    Joined:
    Sep 25, 2005
    #10
    From my pov, (I started started studying design in the 70s, they were my high school and college days), Avant Garde was vastly overused then, like iMeowbot said it was everywhere. By the 80s designers wouldn't touch it with a 10 foot pole, it would make your work look so last decade in a hurry. That's more than likely why it was digitally neglected for a long while. Many of the type houses (typesetters, remember those?) had Avant Garde but people were not using it a whole lot since the 70s. Of course you leave something alone for 25 years and it becomes hot again. I agree clean sans never go out of style, it just makes jumps between a small handful of families over time. ;)


     

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