I have reservations about buying Appletv, and I was contemplating what Apple could do to make it more appealing. We have all beat the topics of DVR, optical drive, compatible formats, and available content on iTunes to death. One of my major problems with it is how it actually fits into the existing systems most of us have, and how it actually works. In order to listen to a song we have to: grab av remote(s), turn on tv, select proper input to display Appletv interface, turn on audio equipment, select proper source, select music with apple remote, grab av remote again to control volume... By all accounts Steve has a good eye for simplicity, and ease of use, so I'm shocked to think he hooked this up to a real world av system, and thought he had hit a home run. A multi touch univeral remote similar in size to the iphone could solve all this. We could browse our media on the remote with a Front Row style GUI, and not have to turn on the tv. Configuring a complex set of macros with multiple components could all be done on our Macs, and with a little Apple polish could be a simple process. I've been looking for a Mac compatible touchscreen remote, (pronto, crestron etc.) to try this, but have not found it, they are all Windows based as far as I can tell. I'll bet Steve has a pretty nice remote in his home, and I'll bet he noticed this too. Does any of this make sense? Would anyone else buy it?