My bet: farfetched as it may be...

Discussion in 'Mac Pro' started by supergod, Mar 30, 2006.

  1. supergod macrumors 6502

    Jul 14, 2004
    Just looking at the situation tactically, might it be that Apple is intentionally close lipped because they know that it will build up a certain amount of tension and publicity? When they release these products after us knowing it's going to happen for a month and the rumor mills fully announcing what it's going to be (and it getting onto the news) by the time they release the product itself, everyone is already dissapointed and let down and frankly, bored.

    By staying silent there are in turn no expectations. Tension builds and then when their next products are announced, it triggers a stronger reaction througout the media. When you're as big a company as Apple, just putting a product on your website, it's going to be immediately noticed by the blogs and within a few hours they'll be talking about it in the news: they don't actually need to have a publicity meeting to announce a product because they have a high enough profile that it won't possibly go unnoticed (unlike the Sony's of the world).
  2. Daedalus256 macrumors 6502

    Nov 7, 2005
    Pittsburgh, PA

    I think that really doesn't make a difference. Hype and rumors build up regardless and then whenever the product is actually released, it's met with either yay or meh.

    A good example of this was the mac mini release and the ighettoblaster (See: iPod HiFi, btw has anyone seen these in person? It's laughable). Hype was built up, apple didn't reveal anything aside from "Fun new products" and then when the mac mini was released with lackluster specs, everyone completely blew it off. I also blew off the stupid $100 useless piece of cow and the crappy hifi.

    While Apple does employ this tactic ALL the time, it only makes good use when the products they release don't suck (most of the time :) )

    Also, I think sony is getting more and more insane all of the time...just a side note.
  3. calculus Guest


    Dec 12, 2005
    #3 yes, they look and sound great

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