opinions wanted

Discussion in 'Design and Graphics' started by graphicsward, Feb 18, 2012.

  1. graphicsward, Feb 18, 2012
    Last edited: Feb 18, 2012

    macrumors member

    graphicsward

    Joined:
    Aug 22, 2009
    Messages:
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    #1
    hey folks, I'm working on rebranding my freelance design logo and want some opinions on how i'm doing so far. Thank you much.


    GraphicsWard, is a play on my name, what I do and where I do it. The icon represents a map with parks in the shape of the G to symbolize the ease of working with me in the crowded city of design and advertising. I wanted to keep the text as simple and readable as possible as fonts on a map would be.
     

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  2. macrumors 68020

    xxBURT0Nxx

    Joined:
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    #2
    my .02....

    it doesn't look like a map.. more like a bunch of stones or rocks. Kind of reminds me of a glass pane window actually.

    Font is not easy to read

    Looks too cluttered

    Perhaps if you want to convey a map use colors other than white and grey. Maybe a layout with a symbol over the interstate with more bold lines to signify the freeway, and then have a more solid "G" in front as opposed to one that takes it's shape by filling in areas between the roads. Looks kind of sloppy to me, and like I said, gives it a pane glass look, not a map and letter look.

    Hope that helps. Good Luck! :D
     
  3. radug, Feb 18, 2012
    Last edited: Feb 18, 2012

    macrumors member

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    #3
    layout

    first thought was a map..so to me it doesn't look like window panes. i can see how one would though, so +1 for a less cluttered, clearer version.

    that said, the colour scheme could use some more work : that green just doesn't go too well with the greys. Put a bit more yellow into it. (something along the lines of #7CA327.

    pay attention to the upper left-hand corner : does not resemble a street layout, might need revising.

    furthermore, i would play a little more with the positioning of the title. Perhaps splitting the 2 words on separate lines?

    as a final note, font choice could be better than semibold MyriadPro, as it doesn't reflect any of the characteristics of the G in the logo.
    side question : if the company is named GraphicsWard, why is there only a G in the logo ? there is need for more consistency.

    as it is right now, it's a ~good logo, but it has potential for more :)
     
  4. macrumors member

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    #4
    quick 30-sec mock.
     

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