Pepsi iPods?

Discussion in 'MacRumors News Discussion (archive)' started by MacRumors, Dec 16, 2003.

  1. MacRumors macrumors bot


    Apr 12, 2001
    iPodLounge notes that Pepsi has recently purchased 600 Exo Cases from Lajo.

    According to the Lajo, "this marks the beginning of companies like Pepsi using exo and exo2 to represent their company colors or to carry their logo in 2004, a year of iPod giveaways."

    Few other details available. Pepsi and Apple have already announced plans to give away 100 million iTunes Songs in specially marked Pepsi products starting February 1st, 2004.
  2. TomSmithMacEd macrumors 6502

    Nov 5, 2003
    Fargo, ND
    I've never really liked Pepsi, but this is making me like them. Too bad I don't drink carbonated beverages. I may start having to! A Pepsi iPod would be great! Just more exposer for Apple.

    First Post (he he)
  3. iJon macrumors 604


    Feb 7, 2002
    man apple is just on a roll. there is no stopping them.

  4. arn macrumors god


    Staff Member

    Apr 9, 2001
    this doesn't make much sense to me...

    Pepsi's going to add these skins to iPods before they give them away?

    600's not that many really... Could they be used for demos somewhere?

    Not sure where that Lajo statement came from... I guess we'll see.

  5. andyduncan macrumors regular

    Jan 21, 2003
    Does this mean that more iPod related gear or even iPods themselves will be part of the larger giveaway? Pepsi has been known for having tiered prizes... 100 Million songs, 600 iPod skins... Seems like a pretty flat pyramid value-wise.

    Given the price of those skins, and the relatively low number of them, it sounds plausible that they'll be filled with iPods when the contest goes live.

    100 million song winners.

    10,000 first prizes: but what?.

    600 grand-prizes: iPod with Limited Edition Pepsi skin.

    edit: arn beat me to it.
  6. missingdigits macrumors newbie

    Dec 16, 2003
    Lawrence, KS
    I agree, 600 sounds like an odd number for giveaways. Perhaps perks for Pepsi executives or something? Christmas presents?
  7. mdntcallr macrumors 65816


    Aug 1, 2000
    Los Angeles, CA
    Who Cares.

    I am sure pepsi will give away more stuff than just the songs.

    Ipods with custom skins sounds like a natural.

    perhaps they will even do the low budget ipods coming in january.
  8. ITR 81 macrumors 65816

    Oct 24, 2003
    Pepis just like McDonalds do a tier prize sys. This could be consider a top prize to have specially Pepsi skinned iPod. More then likely the iPods will be lasered engraved with a Pepsi slogan and probably the serial # 001 of 600.

    Talk about some highly collectible Apple mech. there!!

    If McDonalds does a deal with iTunes I wonder if we could see Micky D's special skinned iPods.

    To make these sucker limited only makes folks want them more because they are rare.
  9. ITR 81 macrumors 65816

    Oct 24, 2003
    These suckers will money makers in the the collectors market especially if they are #'ed.

    It will probably be the first time you see folks forking over a grand for the #1 Pepsi skinned iPod.

    Hell I may even consider bidding on one if I didn't win one.
  10. iChan macrumors 6502a


    Jan 12, 2003
    Dublin, Ireland.
    exo skins look sweet! it would be so cool if they were just GIVING them away... who cares how many they bought... it might be only the first installment or something
  11. Freg3000 macrumors 68000


    Sep 22, 2002
    New York
    I say Christmas gifts for excutives. Cutting it a little close though.
  12. the_dalex macrumors member

    Sep 2, 2003
    They very well could be for internal use, gifts to large accounts, or for the song giveaway. Our company has a huge Pepsi account, and they donate tens of thousands of dollars a year for scholarships for our student employees. I wouldn't be surprised if those iPods found their way into the hands of a few key deans or CEOs...
  13. greenstork macrumors 6502a

    Jan 5, 2003
    I see it more as a prize level. Your run of the mill prize is an iTMS song, grand prize is an iPod or even a G5 and some medium level prizes are these iPod cases. This seems to make sense.
  14. coumerelli macrumors 6502

    Apr 7, 2003
    state of confusion.

    could be like this:

    550 first prize - pepsi branded ipod/case

    50 grand prize - ipod w/speakers/extras

    who knows? all I know is that I'll be buying pepsi like mad (like I don't anyway) mmmmm...yum.
  15. Gymnut macrumors 68000


    Apr 18, 2003
    Well any free stuff is good news albeit I'm more of a Coke Cola drinker than Pepsi.
  16. KLFloyd macrumors regular

    Nov 13, 2002
    Gainesville, FL
    Well, I don't drink Pepsi or any other carbonated beverages for that matter. But between the song giveaways and the possibality of iPods I'll have to start stocking Pepsi for my guests.
  17. IJ Reilly macrumors P6

    IJ Reilly

    Jul 16, 2002
    Hmm, me either. Does beer count?

    Maybe they'll use them as trade show premiums.
  18. pivo6 macrumors 68000


    Dec 2, 2002
    I guess I'll have to change my drinking habits for the contest. I'm more of a Coke drinker than Pepsi.

    As others have said, 600 seems to be an odd number for a giveaway. I do think it's more for internal clients, than for us, the consumers.
  19. dukemeiser macrumors 6502a


    Dec 17, 2002
    Maybe they'll just give away the skins. But man, oh, man....if they give away iPods, I'm going to start living off of Pepsi. ;)
  20. ggbrown macrumors member

    Dec 16, 2003
    600 Sounds like a good number to give away AT the Superbowl.

    Just a thought.
  21. ddbean macrumors regular

    Sep 17, 2003
    Thousand Oaks, CA
    To add to that thought... how about the Super Bowl Half-time show? 600 dancing pepsi girls with matching Pepsi iPods?
  22. themadchemist macrumors 68030


    Jan 31, 2003
    Chi Town
    mmm...! :D
  23. SeaFox macrumors 68020


    Jul 22, 2003
    Somewhere Else
    I think they're just giving away the skins. But if they are giving away iPods in them, thank God they're putting their logo on the eXo skin and not the iPod itself. That way I can take the skin OFF after I get it.

    It really annoys me when a prize has to be an advertisement, too. It seems most car giveaways today are for vehicles with garish paint jobs and huge corporate logo decals on them.

    Most companies are too cheap to even give away the cars now, they just give you a two year lease.
  24. Sabenth macrumors 6502a


    Jan 24, 2003
    intresting and entertaning at the same time 600 pods is a lot really how longs the comp going for exsatly dose it tie up with 600 pods to be given away one a day or somthing like that maybe

    skins is good so long as you can rip them off
  25. sethypoo macrumors 68000

    Oct 8, 2003
    Sacramento, CA, USA
    Boy, I bet the Pepsi advertising department would love to read that statement.

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