I am new to Blu-ray and HD video encoding/rebuilding etc.... I noticed Apple's 1080p movies via iTunes look outstanding and they are relatively small (3-6GB per 2 hour movie.) Is it possible for me to achieve the same result with Handbrake and an existing Blu-ray I have ripped to my hard drive? What settings would I need to use? Is this even possible or does Apple use super secret squirrel software and encoding technology? Thanks for the help.