Hi guys, I'm getting close to bringing out a software product that I want to get some trademark protection on (at least the name). I intend to set up an LLC soon but what's involved in trademarking a name and/or company logo? Where would I go to do such a thing (can it be done online?) and how expensive is it? Also, what's the difference between a trademark () and a registered name (®)? I have seen both attached to logos. Once I receive a trademark, when is it appropriate to use? Every time and place the name appears, once per document, only when it appears in advertising, or what? Thanks in advance if you have any answers.