Samsung Bashes the iPad, Microsoft Surface and Kindle in New Ad

Discussion in ' News Discussion' started by MacRumors, Mar 20, 2014.

  1. macrumors bot


    Apr 12, 2001

    Samsung has released a new anti-Apple advertisement that highlights the perceived shortcomings of the iPad in comparison to Samsung's new Galaxy Tab Pro and Galaxy Note Pro tablets. Targeting not only Apple, the ad also criticizes Microsoft's Surface tablet and the Amazon Kindle.

    The ad uses three scenarios to highlight the advantages of the Galaxy Pro series over its competitors. The first is a business conference call, during which the Galaxy owner is able to talk and simultaneously send a report because of the Galaxy's multitasking feature that allows him to display multiple Android applications at once on the screen. There's also a slight jab at the Microsoft Surface, which is ridiculed for being "computer-like" because of its keyboard, battery pack and mouse.

    The ad then switches to more personal uses of the tablet with a quick dig at Amazon's Kindle device, which can only read books, while the Galaxy can pull up YouTube videos during a book club meeting. The harshest comment comes at the end when two ladies at a spa are comparing their iPad and Galaxy tablets. The discourse on the lower screen resolution of the iPad (2048-by-1536 resolution) when compared to the Galaxy Pro (2560-by-1600 resolution) ends with a condescending smile from the Galaxy owner when the iPad owner retorts that her iPad has "the retina thingy."

    Samsung has a history of chiding its competitors in commercials, so it's not surprising to see the Korean company take on the iPad shortly after unveiling its Galaxy Pro series earlier this year.

    The Galaxy Note Pro features Samsung's S-Pen technology, while the Tab Pro is the company's standard tablet. The Galaxy Note Pro is available in a 12.2-inch size, while the Galaxy Tab Pro ships with 12.2, 10.1 or 8.4-inch displays.

    Article Link: Samsung Bashes the iPad, Microsoft Surface and Kindle in New Ad
  2. macrumors 65816


    Jun 13, 2013
    Apple's commercials are classy, these are trashy. :apple:
  3. macrumors 65816


    Jul 22, 2007
    Utica, NY
    I've gotta say, of all the Samsung ads I've seen, that one wasn't half bad. Still not great, and still a little on the 'bullied scared kid' side of the shoving match, but not half bad.
  4. macrumors member

    Jul 13, 2013
    Samsung hates everyone.
    Everyone hates Samsung.
  5. macrumors G5


    Nov 25, 2005
    Samsung seems to get desperate. With the Retina iPad now going for $399, who in their right mind would buy a Samsung tablet?
  6. macrumors 68000

    Aug 23, 2011
    who hired these jokers in the ad? that person should be fired.
  7. macrumors regular

    Aug 21, 2012
    Screen images simulated. Sequences shortened. Multi Window does not support all apps.

    Seems legit. :rolleyes:
  8. macrumors newbie

    Feb 3, 2013
    Ads like this make me feel ashamed to be an Android user.
  9. macrumors 68020


    Jan 22, 2009
    Remember the Mac vs PC ads? Same thing.

    Also, competition is good, people. Apple has more reason to innovate/produce better products when they have competitors doing things (ex. here's hoping the next iPad can have two apps side by side).
  10. macrumors 603


    Mar 11, 2013
    Retina Thingy

    Though I think these ads are arrogant, I thought the lady at the end was hilarious.

    "But mine has the retina thingy!" XD
  11. macrumors 603


    Jun 11, 2009
    Hilarious. I'm not a big surface fan personally, but to put the ability to use a keyboard and mouse as a negative is terrible IMO. Thank god for having a real OS for the my business and personal needs. I find it hilarious that they chop down the ipad for lack of multitasking (which is well deserved) but do that while sitting next to a windows tablet which obviously trounces it in multitasking, windows, etc.
  12. macrumors member

    Dec 27, 2008
    Particularly loved the mention of pixels.

    Number of pixels != Display quality.

    It's like the whole camera megapixel war all over again.
  13. macrumors member

    May 11, 2012
    Boston, MA
  14. macrumors 6502a

    Feb 7, 2011
    I mean the Mac vs PC ads were actually funny/entertaining. These are just attacks. Really. Same **** different desperate gasp for air.
  15. macrumors G3


    Aug 24, 2009
    Big shame that the iPad, Surface and Kindle are all far superior to whatever junk you sell Samsung.
  16. macrumors G3


    Mar 20, 2003
    San Francisco
    I'm impressed that they manage to come off as incredibly smug and pathetically defensive at the same time.
  17. macrumors 68020


    Nov 22, 2011
    East Coast USA
    they keep beating a dead horse with the same iPad "limitations". in the real world everyone uses iPads and loves them.
  18. macrumors member


    Mar 30, 2011

    Ha Ha Ha Ha sad :( and that was before video started !!!
  19. losthorse, Mar 20, 2014
    Last edited: Jul 15, 2014

    macrumors member

    Nov 19, 2012
  20. macrumors 6502

    Jul 10, 2010
    Greater Birmingham, UK
    Comparing a tablet to a kindle?

    A computer... to an ebook reader.

    They're different products. This makes 0 sense.
  21. macrumors regular

    Oct 31, 2005
    Bashing others is so immature, one should go from strength to strength, but apparently it resonates with all the haters running amok these days.
  22. macrumors 68000


    Mar 12, 2007
    Manchester, UK
    "Retina Thingy" sounds a hell load more catchy than "two thousand five hundred and sixty by one thousand six hundred resolution"!
  23. macrumors 68020

    Cuban Missles

    Dec 6, 2012
    My heart is in Camagüey, the rest in the USA
    I think you have a point. Showing unique features of your product over another application is fair play -- as in two side by side apps. The smirk at the end relative to retina display however seems unnecessary especially since I seriously doubt that is a reason anyone will choose one table versus another.
  24. macrumors 68030


    Aug 10, 2010
    macrumors apparently
  25. macrumors regular

    Nov 22, 2012
    For the love of every one please , stop referring to mac vs PC ads , these are not the same . I genuinely hate samsung but these ads are not that bad. Samsung has products with decent internals , their hardware designs and software are what out me off

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