Searching for History of Apple Logo

Discussion in 'General Mac Discussion' started by michaelrjohnson, May 10, 2004.

  1. macrumors 68020

    Aug 9, 2000
    I am searching for a tidbit of Apple's history that I cannot seem to find. I would like to know if there is a reasoning behind the fact that the first "apple" logo was a rainbow, and not some specific solid color (as it now exists). I have been searchingn the web for a while and cannot seem to find any explanation. I dont know if any exists, but I'm just curious. Thanks to all those who help!

    PS I know the apple-with-the-bite wasn't Apple's first logo
    PPS I found out an interesting bit about the paying homage to Alan Turing
  2. Administrator


    Staff Member

    Feb 5, 2004
    New Zealand
    A found a history of the apple logo at It says this about the stripes:

    The articles are from 2002, and can be found at the following links (note that I have provided links to every page because the links on the site no longer work)

    The history of the Apple logo - a new series of articles at Macnyt
    The early start and a missing graphical identity (1)
    The genesis of the world famous apple logo (2)
    The apple logo in the first printed matters (3)
    The logo on the computers - a sign of quality (4)
    Further streamlining: The stripes disappear (5)
    Later interpretations of the logos meaning (6)
    Sources to the history of the Apple logo (7)
  3. thread starter macrumors 68020

    Aug 9, 2000
  4. macrumors 6502

    Aug 31, 2001
    Europe (EU)

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