Steve Jobs Pitches Cupertino on Stunning New Apple Campus

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jun 7, 2011.

  1. macrumors bot

    MacRumors

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    [​IMG]


    Late last year it was revealed that Apple purchased a 98-acre campus from Hewlett Packard, just up I-280 in Cupertino. Last night, Apple CEO Steve Jobs, in trademark black turtleneck and jeans, explained Apple's plans for the space to the Cupertino City Council. Here's what the new 4-story building holding 12,000 employees will look like when it's completed in 2015:

    [​IMG]

    As Steve describes it:
    The facility will be 80% landscaping, with most of the parking underground, compared to 20% landscaping with all above ground parking currently. The current campus has 3,700 trees and Apple plans to increase that to more than 6,000 trees, including "some apricot orchards."

    [​IMG]
    Apple also plans to build its own energy generation facility using natural gas, with the electricity grid as a backup.

    One of the city councilors asked what the citizens of Cupertino would get from the new campus, and in particular brought up a free Wi-Fi network, like Google offers in Mountain View. Steve responded that Apple was the largest taxpayer in Cupertino and he felt that the tax benefits to having a company like Apple in Cupertino was benefit enough and the city should be providing a service like that.

    "If we can get out of paying taxes, we would be glad to provide free Wi-Fi."


    Article Link: Steve Jobs Pitches Cupertino on Stunning New Apple Campus
     
  2. macrumors 68040

    boss.king

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    #2
    That looks freaking amazing. Wonder what the price tag is for a place like that...
     
  3. macrumors member

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    #3
    That is awesome. Wonder how long it will take to complete construction...
     
  4. macrumors 6502

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    #4
    That design looks awesome. SJ in his signature black turtleneck. It does sound like a bit weak though.
     
  5. macrumors 601

    Moyank24

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    #5
    They really are trying to make it look like the Mothership. That looks pretty sweet.
     
  6. macrumors regular

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    Melbourne, Australia
    #6
    I love that Steve is still wearing his black turtle neck and jeans... even presenting to the local council.
     
  7. macrumors 6502a

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  8. Chaos215bar2, Jun 7, 2011
    Last edited: Jun 7, 2011

    macrumors member

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    #8
    The amount of open land in this design is amazing.
     
  9. macrumors regular

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    #9
    Natural gas? Go with Solar even better for the environment at only 4x the cost. ;)

    Also Sterling Archer said he wants his turtle neck back.
     
  10. macrumors 68000

    ten-oak-druid

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    #10
    It does look amazing but I hope it isn;t called that.
     
  11. macrumors 6502a

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    #11
    So is this going to replace the existing campus, the old one goes up for sale, or just supplement it, by being the new headquarters with the old one repurposed as a satellite campus?
     
  12. macrumors 68020

    ziggyonice

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    #12
    If I remember correctly, I read somewhere that they're even building an underground, high-speed subway to connect the two campuses together.

    Incredible.

    EDIT: Found the source (Cult of Mac).
     
  13. macrumors 68020

    JesterJJZ

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    #13
    That was better than the Keynote the other day.
     
  14. macrumors 68000

    sparkie7

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    #14
    holeee guacamoleee! :D that will be amazing grace when its built. imagine they will grow organic tomatoes and beans+ to make vegetarian burgers on site
     
  15. macrumors regular

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  16. macrumors member

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    #16
    Nice try, City Councilor

    Good luck trying to negotiate with Steve Jobs if you're in Cupertino. I mean, shouldn't he have stacked the city council by now with all iDrones? How much of the city's population is Apple employees?
     
  17. macrumors newbie

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    #17
    Yes

    Good for Apple and especially Jobs, I think they deserve a new campus. Great to see him so healthy too! :)
     
  18. macrumors 68000

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  19. macrumors 68000

    sparkie7

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    #19
    Verging 1 billion+ upwards probably.  will still have lots of coin left in the purse afterwards
     
  20. macrumors 6502

    Roy G Biv

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    #20
    Was the council's request for free wifi in jest, or are they retarded?
     
  21. bitsoda, Jun 7, 2011
    Last edited: Jun 7, 2011

    macrumors member

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    #21
    I love how Steve knows he's the smartest person in the room as he assures the city councilman that he has no need for using their third-rate touchscreen drawing technology.

    "I don't need to draw on the screen; you can see it clearly." - SJ
     
  22. macrumors 6502

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    #22
    They should do a combination of solutions.

    All that roof space would be good for the solar panels and all that land would be good for a few windmill generators as well.
     
  23. macrumors 6502

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    #23
    Is it all one giant window stretching all the way around the building?
     
  24. macrumors 6502

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    #24
    Mayor tries to get Jobs to build an Apple Store in Cupertino, showing him how much he loves his ipad.
     
  25. macrumors G4

    *LTD*

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    #25
    Apple applying their tech design prowess to architecture. In a big way.

    Love it.
     

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