I could be wrong but I believe at this moment the PS3's Blu-ray drive doesn't upscale DVD's to hi-def. The Sony and the Samsung Blu-ray players upscale DVD's and I was wondering if this would be possible with firmware updates. If it was possible it would really solidify my PS3 as the center of my AV equipment. Although, upscaling DVD's may have something to do with a hardware component rather than a firmware problem. Sorry if this was an obvious answer i was just curious.