Verizon CEO Claims He Convinced Steve Jobs to Add LTE to iPhone

Discussion in 'iOS Blog Discussion' started by MacRumors, Apr 10, 2013.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Fierce Wireless reports that while discussing Verizon's LTE investment at the National Association of Broadcasters conference yesterday, Verizon CEO Lowell McAdam claimed that he convinced Steve Jobs to add LTE to the iPhone.
    McAdam did not indicate the timing of his conversation with Jobs or whether he was CEO at the time, but he was appointed Verizon CEO in August 2011. The next iPhone released was the iPhone 4S, which did not include LTE.

    In April 2011, Tim Cook had said that LTE chipsets at that point in time forced Apple to make design compromises the company wasn't willing to make. Two of those design compromises were likely battery life, as LTE chipsets consumed a lot of power at the time, and size, as the need for multiple chips required more space than Apple was willing to dedicate inside the device.

    Months later, in August 2011, it was reported that Apple was testing an LTE-enabled iPhone and was hiring additional LTE engineers with the first LTE iPhone arriving as the iPhone 5 in September 2012.

    At yesterday's session, McAdam also claimed that half of wireless data traffic is now video, predicting that two-thirds of Verizon's network capacity will be used for video by 2017.

    Article Link: Verizon CEO Claims He Convinced Steve Jobs to Add LTE to iPhone
  2. komodrone macrumors 6502

    Apr 26, 2011
    in a way, Steve convinced Verizon to convince Steve to add LTE to iPhone.

  3. Radio macrumors 68000

    Mar 5, 2012
    Central California
    It's amazing what you can claim when your only source is 6 feet under.
  4. Z400Racer37 macrumors 6502a

    Feb 7, 2011
    lmao awesome
  5. 64Mario64 macrumors regular

    Mar 14, 2013
    ...Or Steve Jobs decided that it should be added because it's obviously better long-term.
  6. gatearray macrumors 65816

    Apr 24, 2010
    wow, thanks Verizon d-bag! you're such a visionary, if it wasn't for you, Steve was going to insist on sticking with EDGE.
  7. mrsir2009 macrumors 604


    Sep 17, 2009
    Melbourne, Australia
    ...Because it couldn't be a combination of all the carriers that caused the iPhone 5 to be LTE...
  8. SILen(e macrumors regular

    Oct 6, 2012
    Apple never said that no iPhone ever would get LTE - why the iPhone 4/4S had no LTE was because of the chipsets required for LTE at that time, which had a very high power drain (i remember a review of some HTC LTE device which drained the battery while navigating with LTE - while plugged in to a car charger!).

    It was obvious that at some time this problem would be solved - et voila - iPhone 5!
  9. John.B macrumors 68040


    Jan 15, 2008
    Holocene Epoch
    Yeah, the Qualcomm MDM9615M chip had nothing to do with it...
  10. scaredpoet macrumors 604


    Apr 6, 2007
    Next: Lowell McAdam will claim that the iPhone was really his idea. And he convinced Steve to sell it on AT&T first to convince AT&T to get rid of unlimited data, thereby giving Verizon no choice but to follow suit. :)
  11. Matthew567 macrumors newbie

    Sep 14, 2011
    So when did these discussions take place? The day of Steve Jobs' death? As it says in the article the iPhone 4S did not include LTE, and Steve Jobs died the day after the iPhone 4S launch. It doesn't seem right because it says "And Apple's next phone was LTE." Presumably the discussions occurred when the iPhone 4 was current.
  12. nagromme macrumors G5


    May 2, 2002
    I always wondered where the idea came from to have mobile phones use mobile technology! Now we know!
  13. macs4nw macrumors 68040


    Color me a (huge) sceptic too.
  14. mariusaz macrumors member

    May 10, 2007
    I essentially have no use for it considering how much battery it uses and the fact that I can't tether a machine to it unless I switch off the unlimited data on AT&T and pay some BS convenience fee for it.
  15. the8thark macrumors 68040


    Apr 18, 2011
    I have to agree here too. Sounds like this Verizon CEO is talking BS out of his ass here.
  16. Bako-MacAddict macrumors 65816


    Jun 7, 2012
  17. RoastingPig macrumors 68000


    Jul 23, 2012
  18. TheRainKing macrumors 6502a


    Jun 11, 2012
  19. Jayse macrumors regular

    Jun 29, 2010
    Sydney, Australia
    Give that guy a medal. I really deserves it! /sarcasm
  20. iBug2 macrumors 68040

    Jun 12, 2005
    Yeah because adding LTE to iPhone 5 was not decided years ago from release.
  21. vmachiel macrumors 65816

    Feb 15, 2011
    Sure, the CEO of the worst phone company that I know of, convinced a man who was known to see that bigger picture to add a feature to the iPhone.
  22. MacDav macrumors 65816


    Mar 24, 2004
    Well, I for one totally believe McAdams...:rolleyes: Apple would never have added LTE to iPhone without his input. :rolleyes:
  23. inlinevolvo macrumors 6502

    Jul 11, 2012
    I don't think he is taking credit for LTE iphone but we all know apple was hesitant to switch until the technology could at least walk on 2 feet. I think his role was one of convincing Steve that the technology had matured enough for Apple to jump on board.

    Verizon is the biggest US carrier and they were the ones first approached by Apple for the iphone. In other words, they carry some weight and credibility in the industry. After all the iphone is as good as the network it is on.


    Haha, very good. Post of the day!

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