WestJet's Christmas Miracle

Discussion in 'Current Events' started by bradl, Dec 9, 2013.

  1. macrumors 68040

    bradl

    Joined:
    Jun 16, 2008
    #1
    Last year, they flash mobbed Calgary International Airport, turning the entire terminal into the North Pole. So how does WestJet top that?

    Very easily. Enjoy.

    http://airchive.com/blog/2013/12/09/video-westjet-delivers-holiday-joy-spectacular-form/


    BL.
     
  2. macrumors 603

    Joined:
    Oct 22, 2007
    Location:
    An Island in the Salish Sea
    #2
    Sorry, but this year's Christmas video smacks of blatant commercialism. The number of people whose Christmas was impacted is minimal - just a select number of people on two planes (as opposed to the entire departure lounge last year). Plus the huge plug for Best Buy. Plus WestJet turned this into the experience of receiving stuff, instead of just experiencing the season (like last year). They even minimalized the one present a few people asked for that wasn't blatant commercialism... flights home for holidays.

    And to make things worse, their donation of flights to the Ronald McDonald Charities only kicks in once the video has been seen widely. So basically, they are holding a charitable donation hostage until a commercial that makes them look good is seen by enough potential customers. Yeah... nice guys.

    It wasn't a conscious choice - but now I'm glad I'm booked on Air Canada this month.
     
  3. thread starter macrumors 68040

    bradl

    Joined:
    Jun 16, 2008
    #3
    When ACA does better, then they can talk. So far, I haven't seen them or any other airline in the US or Canada do similar.

    In fact, United bumped a Pearl Harbour survivor off his flight to Hawaii, causing him to almost miss the get together they were having..

    And there aren't that many Pearl Harbour survivors, let alone WW2 vets left.

    BL.
     
  4. macrumors 603

    Joined:
    Oct 22, 2007
    Location:
    An Island in the Salish Sea
    #4
    And yet, Air Canada is named best airline in North America.. for I think the 4th time. Link.

    I've had my problems with AC, trust me. Like the time they cancelled a flight on us out of Toronto, and then misrepresented the cause... but we got bumped to business class after complaining (and complaining in a polite, persistent, and maybe passive-aggressive way. I had fun showing bringing my laptop to the client care desk and showing them why each excuse they trotted out could not in fact be true.)

    That said... when everything goes well, and for the vast majority of flights everything is just routine, I'll take AC every time.

    But this thread is about that WestJet Christmas video - and this crosses the line from celebrating the season to being a blatant crass commercial ...imho only, of course....
     
  5. macrumors G5

    ucfgrad93

    Joined:
    Aug 17, 2007
    Location:
    Colorado
    #5
    Lighten up Grinch.:rolleyes:

    I loved it. Kudos to WestJet for being creative and helping people out for the holidays.
     
  6. macrumors 603

    Joined:
    Oct 22, 2007
    Location:
    An Island in the Salish Sea
    #6
    It would have been nice if the number of people who actually were helped was more than the number of people paid to create the ad.

    And it would be nice if they just donated to the Ronald McDonald charity instead of making it conditional on the ad being seen 200,000 times. I thought the whole idea of the season was unconditional giving… but what would I know,eh?
     

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