Why Apple Discontinued iPad 3?

Discussion in 'iPad' started by shulingling, Oct 27, 2012.

  1. macrumors newbie

    Feb 21, 2012
    Why Apple discontinued iPad 3 while iPad 2 is still Available.
    I think its unfair for ipad 3 owners. -_-
  2. macrumors 68020


    Jan 2, 2011
    What difference does it make to 3 owners? The 3 owners have an iPad. The 4 is now out and will be the flagship iPad and the 2 (and mini) is for sale as a more budget option.

    How does the 3 no longer being for sale effect the current iPad 3 owners?
  3. macrumors 6502

    Sep 5, 2010
    It's marketing, think about it. The biggest thing on both iPad 3 and iPad 4 is Retina Display. If they were to discontinue iPad 2 and drop the price of iPad 3 to $399, then most people would buy that over the new iPad 4 bc it has the retina display, while the upgrades are minimal in the eyes of an average consumer, as long as there is Retina.

    It is a smart decision by them really. With the iPad 2, it is cheaper and economical, while at the same time for a bit more money, you jump into another level of Tablet with the iPad 4.

    Think about it... it'll sink in.
  4. macrumors 68000


    Jul 23, 2008
    Beach Cities, CA
    Because the iPad 4 is coming out and it's practically the 3 with just a better processor for gaming. They couldn't sell both the 3 and 4 concurrently, they'd be competing themselves. Also, cost justification would be hard since the 3 should "move down" in the pricing structure as the 4 comes out. However, the amount it takes to build one is still the same. Therefore, they had to stop the iPad 3 and start making iPad 4 which in the end makes them a lot more money. Especially since people will be frothing at the mouth for a new iDevice, no matter what it is.
  5. macrumors 6502

    Sep 14, 2012
    The iPad 2 is an iPad with no Retina.

    The iPad 3 was an iPad with Retina but had problems because its components were too weak

    And the iPad 4 is an iPad with Retina that has upgraded components so the Device is now balanced.

    That is why apple Discontinued iPad 3

    Because they have a Retina Display iPad that works better then the 3 now.

    So they have a Cheap option iPad and a better quality more Expensive option aswell.
  6. macrumors 65816


    Apr 13, 2006
    If the iPad Mini takes off, I suspect that its just a matter of time before they discontinue the iPad 2 leaving only the Mini and the Retina iPad as options. That leaves them covered on the high and low end.
  7. MRU
    macrumors demi-god


    Aug 23, 2005
    Simple. You can't have The iPad and The iPad on sale at same time. That's confusing for consumers, two 2012 new iPads. IPad 2 is sufficiently different and cheaper than it differentiates itself enough. I'm assuming this may be the last year we will see of the iPad 2 and the next revision will be just iPad (gen 5) and iPad mini (gen 2)...
  8. macrumors 68020


    Jan 2, 2011
    The 3 was always fine for me...It isn't like it was sluggishly slow.
  9. macrumors 6502a

    Feb 17, 2012
    What basis do you have to say this ? Please dont push your theory down our throat ! Rubbish is that !
  10. macrumors 68000


    Oct 26, 2007
    San Juan, PR
    That's wierd... My ipad 3 doesn't have any problems at all. And it runs very smooth and fast...
  11. MRU
    macrumors demi-god


    Aug 23, 2005
    Yep same here. Never experienced any performance issues.
  12. Powrie, Oct 27, 2012
    Last edited: Oct 27, 2012

    macrumors 6502

    Sep 14, 2012

    Its not a theory its a Fact that the iPad 3 has worse graphics for games because of the Retina Display.

    See some of the graphics were toned down on the 3 because it had a retina display. The retina display took more graphic and processing power then the 3 had.

    So some games on the 2 have better graphics then the 3 because the processor and graphics were bogged down on the 3 because of Retina.

    The tablet would run smooth sure, but only because they lowered down what graphics would display on the 3 for games. If they had not done that then you would notice the FPS drops.

    But this problem is solved with the 4.

    Because they have doubled the processing and graphic power from the three to the four.

    So the iPad wont have the graphic limitations that it had when it switched from the 2 to the 3 - IE: from non retina to retina.

    Nobody expects you to notice.

    Because the graphics were toned down so that you wouldn't. And for the most part it was only a problem with gaming, Because when your gaming your using the device to the fullest.
  13. macrumors member

    Sep 17, 2012
    Again one more person giving his own Einstein Scientist like theory !!

    Please read correctly what I have responded to, he was talking about iPad-4's Retina Display being better then the iPad-3. Sure Performance must be better in iPad-4 then iPad-3 because of the A6x Chipset. But what has Retina Display gotta do with it and also nor the Battery has been changed between the two.
  14. macrumors 603


    Aug 4, 2011
    Expanding. It most likely cost Apple more to build the 3 than the 4.

    You get fewer 45nm A5X chips per wafer than 32nm A6X chips, thus you lose on volume pricing.

    Same for the LTE chipset, new one is a smaller 28nm part, old one was larger.
  15. macrumors 6502a


    Oct 10, 2011
    Mine too.
  16. macrumors 6502a

    Sep 13, 2012
    Sorry but it looks like Apple has moved on when it comes to the iPad 3. This does not hurt the performance of your device and you need to just keep on using it and be happy. The iPad 3 is a GREAT device and will be for many years to come!:apple:
  17. macrumors 68020


    Jan 2, 2011
    What basis do you have to say this? Are you a developer or what?

    The A5X in the iPad 3 had over 9times better graphics than that in the 2. Do you have any proof graphics were turned down in games?

    Do you have proof of FPS on the 2 verses the 3 when running the same game with the same settings?
  18. macrumors member

    Sep 29, 2011
    The real reason we saw a new iPad is that because Apple got in a mess in the UK and Australia for their LTE chip not working on the LTE frequencies in those countries.

    They got in trouble for advertising LTE in those countries when the iPad would not even catch LTE there. SO, to reach all the international markets they HAD to update the iPad with the new LTE chip.
    Then why not (while you're changing production to integrate the new chip) give the rest a bump while you have the A6X already developed as well and this way align the product with the new chip and the new lightning connector.

    It will probably even reduce production costs and chip costs.
  19. macrumors 68030


    Apr 26, 2010
    Location: Location:
    They also want to get everybody on craptastic ios6
  20. macrumors 603


    Aug 4, 2011
  21. mehanika, Oct 27, 2012
    Last edited: Mar 19, 2013


    Mar 7, 2011
    Copenhagen, Denmark
  22. macrumors newbie

    Oct 27, 2012
    Yes they completely screwed iPad 3 owners, an exchange program or some kind of compensation would be fair.:mad:
  23. macrumors 6502

    Jun 16, 2008
    Coral Springs, FL
    Why? No one forced you to buy the iPad 3 and no one is forcing you to buy the iPad 4.
  24. macrumors 68020


    Mar 16, 2012
    This, the iPad 3 actually ran slower then the iPad 2 because the iPad 3 was struggling son hard to maintain the retina resolution
  25. macrumors 6502a


    Sep 17, 2011
    I thought it was just me. My iPad 3 did seem slower to open Cut the Rope, and the same thing when exiting levels.

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