Like countless others here, I pre-ordered my iPhone 5 on Sept 14th (with Sep 21 delivery date), but have to admit, it was initially a difficult decision choosing it vs its' current chief competitor, the Samsung Galaxy S3. especially when, at least on paper, a feature by feature comparison shows the Samsung Galaxy S3's got more features, impressive specs (some better than the iPhone 5), and costs significantly less. Nonetheless, as a not totally satsified 2 year HTC Droid Incredible (Android phone) owner who feels the Droid Incredible's Android OS rather clunky & awkward to use, and because I also own an iPad 3 (love it a lot), and an iPod Touch too, I decided to now consolidate all my mobile devices under one "Apple" iOS roof, as I already own a huge collection of Apple Apps (both purchased and free) as well as a vast iTunes organized (including playlists) music library which will make migrating to the iPhone 5 far quicker & smoother than to an Android phone. There's definitely something more intuitive to iOS's elegant simplicity and ease of use and navigation. I'm curious to hear the reasons others here chose to upgrade to the iPhone 5 vs a Samsung Galaxy S3, or any other phone, especially after reading the bashing of the iPhone 5 coming from the latest Samsung Galaxy S3 ad (see below). I'm of course interested in hearing from people who have upgraded to the Samsung Galaxy or another phone instead.