Wii Marketing

Discussion in 'Games' started by gloss, Nov 13, 2006.

  1. gloss macrumors 601

    gloss

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    #1
    Saw this on Google News and thought you guys would be interested, since there seems to be a marked opinion here that Nintendo's not pushing the console hard enough.

    Enjoy.
     
  2. Abulia macrumors 68000

    Abulia

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    #2
    Only if by "hard enough" you mean "not at all." ;)

    This is good news and about...damn...time. Sell me, Nintendo! :D
     
  3. jdechko macrumors 68040

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    #3
  4. Dagless macrumors Core

    Dagless

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    #4
    Saw my first Wii advert earlier today. E4, just before Hollyoaks. They've extremely simple, looks like they're playing the ol' Orange-styled advert. Don't explain everything, isn't cryptic etc. The same as the Japanese advert. Just shows the controller coming closer to the screen with a delicate feminine voice saying something like "what is it?" "this is Wii".

    Let the action commence :)

    I don't see what the "about time" is about though... Do you guys not get DS adverts? Loads on here. Though now they've gone down to game-only adverts.
     
  5. jdechko macrumors 68040

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    #5
    Well, I only have standard TV here (no cable or anything, just the basic network tv) and I've yet to see a single ad for a Wii. I think I've seen one commercial for Super Monkey Ball, and that's it: the Wii comes out in 5 and a half days. I live in the Atlanta area, one of the larger metros in the US, so it's not like they're just gonna skip here.
     
  6. Abulia macrumors 68000

    Abulia

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    #6
    Ditto.

    I can't remember the last time I saw a Nintendo (non-DS) ad for, well, anything. Certainly nothing on the Wii.
     
  7. eva01 macrumors 601

    eva01

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  8. patmort02 macrumors member

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    #8
    Ya it is kind of a shame. For such a revolutionary device you would think they would push it harder. I have to explain to most of my friends what it actually does differently than the other consoles. Oh well...i'll be picking one up regardless.
     
  9. Dagless macrumors Core

    Dagless

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    #9
    What exactly have they done wrong? The 360 is the only machine I've seen that has advertised 3-4 weeks before the systems launch. Gamecube? at launch. PS2? launch, then strangely about 2-3 years later. N64? PS1? At the most (barring the 360 and including the Xbox 1) adverts start between 1 week prior to launch or the launch. The Press, on the other hand, bang on about systems months in advance. 360 adverts being cryptic as hell mind. I don't think any have subliminally said "buy me!".

    Interestingly there was an article in PCW today talking about the Wii. Everything they said was positive but because it was a preview they didn't give it a rating. This is the same magazine that banged on about how the PSP will destroy the DS, yet ironically under "Christmas gift ideas" they said "get a DS Lite" :D . not important. but it exists nonetheless.
     
  10. Abulia macrumors 68000

    Abulia

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    #10
    Funny you should mention that as USA Today last Thursday had a full-page spread on the upcoming Holiday season and the new gaming consoles. This is USA Today, a major newspaper read by millions daily.

    They had three pictures -- one of each console -- with a little blurb above that said "What should you do?" (Source)

    (PS3 Picture)
    A. Wait in line maybe for days for a PlayStation 3, and probably end up empty-handed.

    (Wii Picture)
    B. Wait in a shorter line for a Wii, pocket the change and maybe be disappointed.

    (360 Picture)
    C. With a swipe of a credit card, go home with a well-stocked Xbox 360.

    The Wii needs some marketing behind it badly. People know what a PS3 is. They've no idea Nintendo still makes gaming consoles for the home.
     
  11. Dagless macrumors Core

    Dagless

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    #11
    Eep, sounds like Nintendo have a struggle in US and A :)D ) where they effectively have Europe (UK at least) on a plate.

    Same for Microsoft too I suppose. They need to do something big with the 360 over the Christmas period. All it will have is the Wii and DS for competition. Cummon MS :D
     

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