MacBytes

macrumors bot
Original poster
Jul 5, 2003
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Alongside new iPods and new iMacs, Apple announced their most recent progress with the iTunes Music Store.

This Press Release reveals that the iTunes Music Store has sold its 10 millionth song on September 3rd:

—Apple today announced that music fans have purchased and downloaded over ten million songs from the iTunes Music Store since its launch just over four months ago, averaging over 500,000 songs per week. The ten millionth song, “Complicated” by Avril Lavigne, was purchased and downloaded at 11:34 p.m. (PDT) on September 3.
 

Mr. Anderson

Moderator emeritus
Nov 1, 2001
22,558
0
VA
That's fantastic. It really makes you wonder what the numbers would have been if they had managed to get a PC version of iTunes up and going sooner.

D :D
 
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jxyama

macrumors 68040
Apr 3, 2003
3,735
1
obligatory slam on...

had to be avril, eh..?

anyone remember the announcement timing of other milestones? it would be interesting to see time vs. sales to see if it's now at a steady pace after the initial jump or if it's come down at all..?
 
Comment

hayesk

macrumors 65816
May 20, 2003
1,450
85
Originally posted by FredAkbar
How much of that buck does Apple keep though? I've heard (on these forums) that it's as little as like 10 cents.

I read it's 33 sents.
 
Comment

howard

macrumors 68020
Nov 18, 2002
2,017
2
i am extremely glad to see this service do so well.

i'd like to know how much the artist gets from that $.99.

also i know apple as between 3-4% market share...but how many people is that? i'd like to know the average amount of songs per user
 
Comment

Stella

macrumors G3
Apr 21, 2003
8,673
5,782
Canada
Impressive

This is impressive, considering its US only AND Mac Only.

Just imagine the figures if iTunes store was world wide....
 
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stefman

macrumors regular
Jul 17, 2002
156
4
Wow! That's amazing!!

Now if we can have the international iTunes Music Store, I can start contributing to those numbers!!:D
 
Comment

BigJayhawk

macrumors regular
Jan 8, 2003
225
147
New Jersey
Time and Song Name listed . . .

It would be kind of cool to realize that YOU were the person that downloaded that particular song at that particular time. What do you win???
 
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jxyama

macrumors 68040
Apr 3, 2003
3,735
1
a quick and dirty chart...

pretty impressive, actually. sales don't seem to have slowed down too much... (comparing the slopes from the beginning...)

afaik, official announcements were:
april 28 - start
may 5 - 1 million
may 14 - 2 million
june 23 - 5 million
sept 3 - 10 million

slope of the last two points is roughly 70,000 songs per day... or 500,000 a week... matching the announced rate. that is compared to the initial week of 1 million. not a bad drop at all.
 

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AppleMatt

macrumors 68000
Mar 17, 2003
1,781
20
UK
Originally posted by FredAkbar
How much of that buck does Apple keep though? I've heard (on these forums) that it's as little as like 10 cents.

Originally posted by hayesk
I read it's 33 sents.

I think you're both right. IIRC, the record companies get 66 cents, Apple get the rest, but after the costs of iTunesMS, they end up with 10c profit. Someone correct me if I'm wrong.

(I vaguely also remember reading they were initially running the store at a loss)

AppleMatt
 
Comment

csimmons

macrumors 6502
Nov 19, 2002
252
0
Stuttgart, Germany
Re: Impressive

Originally posted by Stella
This is impressive, considering its US only AND Mac Only.

...AND OS X only, which means less than 1% of worldwide computer users bought 10,000,000 downloads.

Very impressive, when you see it that way, IMO. :cool:
 
Comment

alia

macrumors 6502a
Apr 2, 2003
901
135
Orlando, FL
Wow, these numbers are great! I really can't wait until they come out with the Windows iTunes. :)

I know I'd be downloading pretty much immediately!

Alia
 
Comment

howard

macrumors 68020
Nov 18, 2002
2,017
2
Originally posted by AppleMatt
I think you're both right. IIRC, the record companies get 66 cents, Apple get the rest, but after the costs of iTunesMS, they end up with 10c profit. Someone correct me if I'm wrong.

(I vaguely also remember reading they were initially running the store at a loss)

AppleMatt

what costs them so much money to run the store...once its up isn't that almost the end of expenses...besides keeping the servers up and what not...
 
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jxyama

macrumors 68040
Apr 3, 2003
3,735
1
any idea how buymusic.com is doing..? with 30x the machine base, they'd have to sell nearly 15 million songs per week to "match" the rate of iTMS.

have they even sold 1 million songs yet?

he he :D
 
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billyboy

macrumors 65816
Mar 15, 2003
1,165
0
In my head
whether its 10 or 30 cents profit, its all money being paid to Apple for advertising the iPod and demonstrating Apple´s slick and profitable solution to a very tricky music problem. Clever business I think.
 
Comment

bobindashadows

macrumors 6502
Mar 16, 2002
419
0
Re: Re: Impressive

Originally posted by csimmons
...AND OS X only, which means less than 1% of worldwide computer users bought 10,000,000 downloads.

Very impressive, when you see it that way, IMO. :cool:
I'm liking it... I like it a lot. Anyone know the upstart costs for the iTMS? I don't think 1 million bucks is that bad for a brand new thing available to so few comp users...
 
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AppleMatt

macrumors 68000
Mar 17, 2003
1,781
20
UK
Re: Re: Impressive

Originally posted by csimmons
...AND OS X only, which means less than 1% of worldwide computer users bought 10,000,000 downloads.

Apple's consumer market share is currently hovering around 3.5%, it's been going up for the last two years.

https://www.macrumors.com/pages/2003/09/20030904111142.shtml

But I agree, it's still very impressive ;)

Originally posted by howard
what costs them so much money to run the store...once its up isn't that almost the end of expenses...besides keeping the servers up and what not...

Notice I said initially. There's an initial cost to bringing it online, and that initial cost would be covered by x amount of songs sold, after that figure has passed, Apple are selling at a profit. It's not just limited to Apple, take a look at console manufacturers.

Ongoing costs include maintenance, bandwidth, support, PR, staff, fixing errors etc etc.

AppleMatt
 
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alia

macrumors 6502a
Apr 2, 2003
901
135
Orlando, FL
Re: Re: Impressive

Originally posted by Java
US...Mac Only...Jaguar Only

It's not Jaguar only. My mom is running 10.1 and she has iTunes 4 and the Music Store.

Alia
 
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Photorun

macrumors 65816
Sep 1, 2003
1,216
0
NYC
That seems like a lot of songs until you realize they'd all fit on 1,000 new iPods.
 
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mactastic

macrumors 68040
Apr 24, 2003
3,681
665
Colly-fornia
Nice numbers. Glad I've been able to contribute. My purchased music list is now at 101 songs. Most were full albumns, so probably not quite $100 worth. No Avril though.
 
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