Or maybe just take a week off rather than recycling all the stories from the past year.As 2018 comes to a close, it's a great opportunity to take a look back at the year that was.
What sort of devices? Scales? Blood pressure monitors? There's plenty of those already. I actually think they've really focussed Apple Watch from the cool but directionless product it was at first onto 3 things: notifications, health and fitness.The Apple Watch has shown the most promise - and has seen annual updates, but my concern is that it tries to do so much with its form factor. Can't Apple consider other lifestyle devices that augment the application of the technology? Home Healthcare is blowing up and Apple could be a significant player in this arena. Instead, their 1-lead EKG watch is less of a 'hobby' than AppleTV was in its early years. When I use an Apple Watch I'm struck by the fact that it tries to do SO much instead of being focused on what it can do BEST.
The subject of the trashcan Pro, the wrong bet Apple made on how GPUs were going to feature in the future of workstations and the "thermal corner" they got themselves into with that design is well documented and has been done to death already. They've already announced a new Pro coming next year. Too long between refreshes? Yep. Delayed? Nope, it's coming when they said it would.The foundation of Apple was the Mac line-up. While there have been reasonable advance in the MacBook Air and even the MacBook Pro line ups, the absence of a new Pro (aside from last year's iMac Pro) is just not good. The last Pro, while impressive, spoke more toward Apple's sense of style than the actual consumer's sensibilities. I'm encouraged by the talk of a more modular approach - but 5 years on, the delay speaks to Apple's disinterest in this foundation they've laid.
They talked about that when they announced the new Air: they feel that the incremental improvements between recent generations of Intel chips aren't worth the engineering effort to update the Macs every time Intel releases something. The processor benchmarks would seem to bear that out. You may disagree with that but it's a valid point of view.Second, what's keeping Apple from simple speed bumps and tweaks every 12-18 months?
Good luck with that.With all the capital in the bank and margins on other products, such a goal could be achievable by reducing Mac prices further.
Everybody seems to forget that while they are a big company in terms of sales, turnover, value etc. they don't have that many staff (only 132,000 people in 2018 and that's everybody worldwide: support, retail, engineering, everything). They actually don't have that big a pool of engineering talent: recruiting doesn't seem to be that easy either from what you read.I could understand delays based on a smaller company or failing business model, but Apple is in neither boat.
They'll be on ARM by then.If you are hoping for an Ice Lake/Cannon Lake/Sunny Cove refresh and a new chassis, I would not expect to see anything until mid-2020, at the earliest, maybe even 2021.