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Adobe and Apple Relations

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Original poster
Apr 12, 2001
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CNet interviews Adobe about their PDF-everywhere strategy and touches on Apple/Adobe relations. Overall, Adobe CEO Bruce Chizen claims that their relationship with Apple "is a great one" despite Apple cutting Adobe out of some markets:

Our relationship with Apple is like a relationship in any marriage, good or bad. It's an important relationship for both of us to maintain and make stronger, knowing that there are differences.
Click to expand...

Related past articles: Adobe vs. Apple vs. Avid, Adobe: PC Preferred?, Adobe Drops Premiere for Mac.
 
Article Link
https://www.macrumors.com/2003/09/30/adobe-and-apple-relations/
there both fantastic companies so the more the get a long the better they become.
 
That's one of the best quotes on inter-company relations that I've read.

Too many companies in the past have blasted Apple for expanding their own software lineup and entering into new markets. That's not something new with Apple, however, as every company tries to do the same.

I love the combination of Adobe software on Apple hardware and operating systems. Even though different departments and teams within each company are working against each other in some respects, I appreciate the fact that, as a whole, the two companies work closely with each other. Both companies are better off for it, and will continue to be so.

As a consumer, and a user of products from both companies, I'm better off as well.
 
I really like the interviewer. Very honest and blunt. Most of his questions are really good and well-researched.

We need a more interviewers like him. We don't need ass-kissers.
 
Apple site updated to show Adobe's new creative suite.
Thats seems like a good relations ship to me
 
what caught my eye wasn't the marriage comment, but the comment on 'the markets that we [adobe and apple] compete in are markets that we have choosen to compete in'. no stepping on toes - they know what's coming down the line...

i think it's pretty sweet. i also think it's sweet that 10.3 will kick adobe's butt for working with acrobat files. that just makes me laugh thinking about it.

matt
 
Originally posted by sanaco
Apple site updated to show Adobe's new creative suite.
Thats seems like a good relations ship to me
Click to expand...

Apple has always actively promoted Adobe as a means to sell more limited purpose workstations with Apple/Adobe combinations. They need each other.

The Release of Final Cut Pro could best be viewed as a "strategic move" by Apple to become more dominant in the content creation fields including both audio and video.

Now that a stock G5 with some rather expensive hardware and software added by third parties is a broadcast quality non-linear or real-time editing station at full HDTV resolutions, it seems the game is afoot.

I have a friend that uses Premiere and swears by it, perhaps even over FCP, but the learning curve is very steep. Far steeper than FCP as far as I can tell.

Low learning curve, highly capable, and feature packed products, is what Apple specializes in. So no wonder when FCP came out it vastly exceeded the Adobe Premiere market base even at a similarly high price.

Rocketman

No marriage is made in heaven.
 
Even though different departments and teams within each company are working against each other in some respects, I appreciate the fact that, as a whole, the two companies work closely with each other. Both companies are better off for it, and will continue to be so.
Click to expand...


and ibm and apple are competitors : thinkpad/*book, and partners also see g3, g5.:cool:
 
Sounds like sour grapes regarding video editting from Adobe.

I think Apple just wanted to become more ingrained and indispensable when it comes to video editing, and having Adobe put out a product called Premiere where it works the same in the PC as well as the Mac is a losing proposition for the Mac.

In all the products that Adobe makes, they ensure parity between the Mac and PC versions, and that doesn't sell more Macs, which is what Apple's core mission is.
 
Our relationship with Apple is like a relationship in any marriage, good or bad. It's an important relationship for both of us to maintain and make stronger, knowing that there are differences.
Click to expand...
I think that is very well put.
 
remember the page

that adobe put up about how fast PC's are running their software..that was a big kick in the nuts for Apple..If my wife ever did that i'd head down to the county court and get the papers to serve the b!tch.
 
Remember, business means profit, and the great thing about profit is that you don't get caught up in animosity. Adobe and Apple both think they can have more profit competing in certain realms while cooperating in others. Nowhere else can you get away with that sort of thing.
 
I used to supply services to pre-preses and I have never (and I mean never) seen a shop that did not use macs, and I mean only macs.
Adobe makes more money off it's professional products than it's consumer lines, so it needs Apple.
 
Re: remember the page

Originally posted by boobers
that adobe put up about how fast PC's are running their software..that was a big kick in the nuts for Apple..If my wife ever did that i'd head down to the county court and get the papers to serve the b!tch.
Click to expand...

Off topic: About once a month, I read a post and just piss myself laughing. (There are many that generate a few chuckles.) Well that's one of the laugh-my-ass-off posts.

On topic: Yeah...cool. I hope Adobe and Apple don't split. ;)

Squire
 
Originally posted by Rocketman
I have a friend that uses Premiere and swears by it, perhaps even over FCP, but the learning curve is very steep. Far steeper than FCP as far as I can tell.
Click to expand...

Premiere's easier to learn than FCP (at least it was for me) but the feature set lags FCP somewhat. Maybe not the latest PC-only version, but I haven't had any experience with it.

-- Mark
 
Adobe has pulled too many underhanded tricks against
Apple. They work on the sneak.

Digital artists have spoiled Adobe. They take their monopoly status for granted.

What I resent is our empowering them to the point that they
think they can get away with undermining our platform of choice.
 
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