Am I the only one that thinks the iWatch is a marketing move

Discussion in 'Apple, Inc and Tech Industry' started by theuserjohnny, Feb 17, 2013.

  1. theuserjohnny macrumors 6502

    Jul 7, 2012
    I honestly think that Apple is just saying they're making one so that others such as Samsung and Sony and everyone else can follow suit and focus on making an iWatch but in reality Apple is really not interested to pursue it.

    Lets be honest the industry is a "wait and see what Apple dose" and maybe Apple is using it to their advantage. If they trick company's into thinking they're making an iWatch they can get them to put work and effort into making an device that won't ever come out.

    This then gives Apple a coverup to work on more important things such as the TV and improving existing products.

    Like honestly an iWatch exists... just buy that add on for the iPod shuffle and it'll already do what you want? Sure it won't count calories and do stuff like those fitness watches but I mean there could just be an App for that.

    I just think Apple would rather work on other things than put work toward an iWatch.
  2. maxosx macrumors 68020

    Dec 13, 2012
    Southern California
    Apple has a knack for grabbing headlines, and convincing people to buy their products. Characteristics that comprise a good big box, retail operation.

    The somewhat gimmicky iWatch will sell in huge quantities if for no other reason than the "I've gotta have one" "its made by Apple" mentality embedded in today's consumers.


    They prefer to make maximum profit. A good goal, yet they could decide to return to innovation of much greater products.
  3. MacDawg macrumors Core


    Mar 20, 2004
    "Between the Hedges"
    At this point, I don't think anyone knows what the possible capabilities of an iWatch will be, so I will reserve judgement until I see what it actually is and does :)
  4. pdjudd macrumors 601

    Jun 19, 2007
    Plymouth, MN
    With all due respect to the OP, Apple hasn't said anything about building an iWatch. This nonsense is due to nothing more than analyst speculation. Now I am not sure if they care about people talking about fantasy products (heck, for all we know Tim Cook is laughing at all of this in his office). I am sure they don't mind that people are talking about Apple and they know that most rational people don't take this seriously.

    But nobody anywhere at Apple has said that they are doing anything with the word "watch" There is nothing to go on this at all period. We shouldn't be making a claim that they have confirmed anything. That just leads to more rumor-spreading.
  5. boss.king macrumors 68040


    Apr 8, 2009
    2 issues:
    1. Has Apple actually said anything about an iWatch?
    2. That's not what marketing is.

    Even if they were just tricking people, it seems to have stirred public interest, so if they don't bring one but others do, I think it would just end up looking like Apple got left behind. If they are indeed planning one though, im sure they've thought it through.
  6. theuserjohnny thread starter macrumors 6502

    Jul 7, 2012
    I know it's not an official statement but still

    The fact that it's making headlines is enough to make other competing companies be like "hey did hear about that rumors that Apple is making a watch... maybe we should invest R&D into looking to a watch".

    I mean how far can you go with a watch? It tells time... what are you expecting to make phone calls from it or surf the web with it?
  7. roadbloc macrumors G3


    Aug 24, 2009
    Its only a rumour. And to be honest, I'm sceptical.
  8. pdjudd macrumors 601

    Jun 19, 2007
    Plymouth, MN
    It is only a rumor. Unless Apple officially comments on the matter (which they never do) there is no way that any of us can say that there is any truth to it.

    And there is also no way that we really know how other companies respond to such rumors. It's mostly rumors building on other rumors.

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