Apple Prompts Netflix To Extend Rental Policy

Discussion in 'Macworld San Francisco 2008' started by aznkid25, Jan 13, 2008.

  1. aznkid25 macrumors 6502

    Sep 15, 2007
    Girding for a potential threat from Apple Inc., online DVD rental service Netflix Inc. is lifting its limits on how long most subscribers can watch movies and television shows over high-speed Internet connections.

    The Associated Press has learned the change will become effective Monday, on the eve of Apple's widely anticipated move into the movie rental industry. Although Apple hasn't confirmed anything yet, Chief Executive Steve Jobs is expected to make it official during a presentation Tuesday in San Francisco.

    Netflix is gearing up for the increased competition by expanding a year-old feature that streams movies over the Internet instead of making customers wait for their online rental requests to be delivered through the mail.

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  2. donga macrumors 6502a


    May 16, 2005
  3. richard.mac macrumors 603


    Feb 2, 2007
    51.50024, -0.12662
    well it looks theres an even stronger chance now that Apple will introduce iTunes movie rentals in addition to an ultra portable on the 15th. im not too excited about movie rentals.
  4. btallada9870 macrumors regular

    Jul 16, 2007
    it really depends on how many choices itunes has when the movie renting opens. netflix has "over 6000 titles" on their watch now, but i think the selection kind've sucked.

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