Apple Spends Only 2.2% of Revenue on R&D

Discussion in 'iPhone' started by macUser2007, Oct 17, 2011.

  1. macUser2007 macrumors 65832

    Joined:
    May 30, 2007
    #1
    Yep, only 2.2% of revenue on R&D.

    For comparison, Google spends 14%, while Microsoft spends 13%.

    From Scientific American:

    APPLE:
    OTHERS:
    So, this is why iOS just got sliding notifications, and widgets will come only in iOS 6. :D
     
  2. ZBoater macrumors G3

    ZBoater

    Joined:
    Jul 2, 2007
    Location:
    Sunny Florida
    #2
    And?

    Percentages are relative. 2% of one TRILLION is more than 90% of $1.

    I spent 90% of my money on a bag of chips....
     

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