SOHO, in the context of nyc, is an acronym for "South of Houston Street." It's a trendy upscale area of Manhattan where there's alot of artsy fartsy clothing and design stores. I don't know if the name was ripped off from London's Soho, but, NYC's SoHo is definitley a respectable area. It's also a natural choice for Apple to put a retail store here, because most of the stores in this neighborhood are here mainly to show off their products. Clothing companies like Stussy, Camper, Prada, etc... all have their main showrooms here for their latest designs. When you see a Prada ad, and it says "Prada... London, Paris, New York, etc..." the New York means SoHo.
Anyways, I was walking through SoHo yesterday, looking for the space where an Apple Store is supposed to move into and I couldn't find it. I heard it was supposed to be on the corner of Spring St. and something, but I walked the whole length of Spring and didn't see anything. Anyone know what the exact rumored location is?