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Apple Support is collecting opinions on why customers are choosing the 15 inch model

F

fs454

macrumors 68000
Original poster
Dec 7, 2007
1,987
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Los Angeles / Boston
I just got off an Apple support chat about modifying something payment-related about my BTO 15" 2016 MBP order and before I concluded the chat, the specialist seemed to add a specific question about why I chose the 15 inch model in particular:


  • Specialist: You are so very welcome! It looks like on the order you have a new 15-inch Macbook Pro. I want to say that I know you are going to the love the improved wide color gamut on the beautiful 2880-by-1800 Retina display. It is absolutely gorgeous!

    While you are still here with me today, may I just ask what made you decide on the 15 inch model of the Macbook Pro?

    Me: I went with the 15" as I need the most power possible for 4K video editing and visual effects. If you're collecting info on this model in particular, growing up around this stuff and working in the industry, the community is disappointed that the notebook was made thinner instead of accommodating things like 32GB of RAM!

    I am excited nonetheless, but I hope it will remain useful in years to come

    The 15 inch has always been the definition of the mobile workstation and we hope Apple will keep that in mind when differentiating the 13 and 15-inch models moving forward

    Specialist: That is what we strive for with the Macbook Pro. I understand your concerns about accommodating RAM configurations greater than 16gb. Especially for tasks such as video editing.

So anyways, obviously just a little tidbit here but it seems like Apple is actively analyzing this user base that chooses what seem to them as such a large and unwieldy device. Anyone have a similar experience?
 
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I am sure in some form Apple uses responses like the one above for data collection, but the person was merely assisting you with your order, right? I doubt a question like that is indicative that there is an underlying problem, per se.
 
Mike84 said:
I am sure in some form Apple uses responses like the one above for data collection, but the person was merely assisting you with your order, right? I doubt a question like that is indicative that there is an underlying problem, per se.
Click to expand...

I was changing payment methods for the order.

I never said it was evidence of an underlying problem, but it seems like they're heavily analyzing this type of user based on this and the survey a while back that asked whether the headphone jack was an important port on the MBP. It's a little unusual of Apple, and thus why I'm posting.
 
I ordered the 13" touchbar. I've had both online chats and in-store chats with reps that asked me why I ordered the new MacBook and what feature I'm most excited about. At least in my experience they haven't done that for any other products I've purchased. It seems like they may have been instructed to gather some info on customer attitudes.
 
Last edited:
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fs454 said:
I just got off an Apple support chat about modifying something payment-related about my BTO 15" 2016 MBP order and before I concluded the chat, the specialist seemed to add a specific question about why I chose the 15 inch model in particular:


  • Specialist: You are so very welcome! It looks like on the order you have a new 15-inch Macbook Pro. I want to say that I know you are going to the love the improved wide color gamut on the beautiful 2880-by-1800 Retina display. It is absolutely gorgeous!

    While you are still here with me today, may I just ask what made you decide on the 15 inch model of the Macbook Pro?

    Me: I went with the 15" as I need the most power possible for 4K video editing and visual effects. If you're collecting info on this model in particular, growing up around this stuff and working in the industry, the community is disappointed that the notebook was made thinner instead of accommodating things like 32GB of RAM!

    I am excited nonetheless, but I hope it will remain useful in years to come

    The 15 inch has always been the definition of the mobile workstation and we hope Apple will keep that in mind when differentiating the 13 and 15-inch models moving forward

    That is what we strive for with the Macbook Pro. I understand your concerns about accommodating RAM configurations greater than 16gb. Especially for tasks such as video editing.
Click to expand...
I've been doing visual effects for 15 years. Your choosing the wrong computer for anything other than OpenCL Final Cut Pro X at HD resolution.

I've been a pro at Shake, Final Cut Pro, Premiere, Avid and Cinema4D. I've since moved to VFX supervision and color grading and I'm currently a pro at Nuke, After Effects, and Davinci Resolve. None of these programs would do much more than spin rainbows if you messed with 4K. Especially if you did uncompressed DPX level. I guess you could proxy the crap outta everything, but you'll never see 1to1 pixel without compression on 4K and UHD media.
 
jjjoseph said:
I've been doing visual effects for 15 years. Your choosing the wrong computer for anything other than OpenCL Final Cut Pro X at HD resolution.

I've been a pro at Shake, Final Cut Pro, Premiere, Avid and Cinema4D. I've since moved to VFX supervision and color grading and I'm currently a pro at Nuke, After Effects, and Davinci Resolve. None of these programs would do much more than spin rainbows if you messed with 4K. Especially if you did uncompressed DPX level. I guess you could proxy the crap outta everything, but you'll never see 1to1 pixel without compression on 4K and UHD media.
Click to expand...

What are you using for a notebook or what do you suggest? I currently have the systems in my sig, the 12-core Xeon and 980 Ti hackintosh takes care of the heavier stuff, but my primary workflow is A7SII 4K XAVC-S footage and occasionally Alexa 4K ProRes 422HQ, in the lastest Premiere CC, DaVinci, and AE. It's not the quickest on my current rMBP, but it certainly gets the job done on the road at a reasonable clip. I'm hoping to see somewhat of a noticeable increase in mobile horsepower between the faster CPU and increased OpenCL muscle - you think it isn't worth it? My work requires that I'm mobile and I can't guarantee access to my workstation all the time, so I don't believe in "there's no notebook for this workload", at the very least.
 
I was asked "What are you going to use your new MacBook Pro for?" when ordering a 13" with touch. I was just looking to change the quantity of dongles on my order using the webchat
 
Really?

dang this is getting desperate,

if apple cares so much about customers' input, they should do focus groups with non disclosures signed before products are released to the public and in full production, and a fleet of Tim calibre lawyers idling and ready in case these focus group members feel like playing with the idea of internet credibility and a media cash grab, for leaks

It used to be with Steve, these customers don't know what they want because the idea of what they need tool wise in order to solve their problems coming to fruition hasn't been defined previously or offered,

with Tim era, its customers don't know what they want because Apple isn't making it any easier for the average consumer to sift through their bloated product lines and wonder if they made the right purchase decision, death by options but also excessive "clutter removal" initiatives baked into design.


/hops off soap box
 
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