Erm.... er.... um.....
£25? Are they ******* mental?
I know we have no exact pricing yet and it did say between £6 and £25 but £25 is a stupid amount to even estimate. I would suggest (and its likely we in the UK will be ripped off again) that these movies will be around the £14.99 mark. Which in my opinion is still way too much. Thats about half the price of a cheap DVD player.
Brace yourself for UK/US comparison
£15 = $30
Maximum cost on US iTunes store for movie is $14.99 (I believe)
$14.99 = £7.50
/end comparison that everyone already knows about
£9.99 would be an 'ok' price but still in my opinion a bit pricey.
I will most likely continue my current movie purchasing techniques.