Calculating profit of an app (online calculator?)

Discussion in 'iOS Programming' started by TwoBytes, Aug 17, 2011.

  1. TwoBytes macrumors 68030


    Jun 2, 2008
    Hope i have the right forum..couldn't decide but i figured if you're making apps, you know about this :)

    I wanted to make some projections - has some clever applefan created an online calcuator of some sort? Or is it as easy to create in a spreadsheet

    quantity sold x price (-30%) - cost to be a dev = total profit

    Have i missed anything, hidden costs?
  2. troop231 macrumors 603

    Jan 20, 2010
    I put this image together for you, I hope it helps: (Click to enlarge)

  3. TwoBytes thread starter macrumors 68030


    Jun 2, 2008
    Did you really? That's so nice of you, bless you kind sir! :)

    Look's like my projections mean quite a lot of selling to recoupe profits...:s
  4. ArtOfWarfare, Aug 17, 2011
    Last edited: Aug 17, 2011

    ArtOfWarfare macrumors G3


    Nov 26, 2007
    ... what do you mean you put that together?

    That's straight from the Apple Developer Connection website?

    And that chart doesn't really tell you much.

    The answer to your question is pretty much:

    (quantity * cost * 0.7) - $99 = profits

    At $0.99, you'd have to sell 140 copies or so to break even. After that, for every app sold, you'd make $0.70.

    My app has sold about 50 copies in the 8 weeks its been available. At this rate, I'm expecting it will ultimately sell 300 copies, and I'll make about $100 in profit. Although I do have a few things I'm going to try to do to promote it and hopefully significantly bring the sales up... I spent nearly 200 hours programming my app, so $100 for all the effort that I put in really isn't good enough.
  5. troop231 macrumors 603

    Jan 20, 2010
    Yeah.. I put it together, you know, taking multiple screenshots and stitching it back together? No other way to do it..
  6. forum user macrumors regular

    Aug 28, 2008
    I could think of one: :) Select-all, copy, then paste into spreadsheet-app-of-your-least-distrust.... for example

    - Olaf

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