"...it's smaller as well, so before we get into it, this is the monumental challenge the team had, can you make a phone that has everything the iPhone 4s has, before even talk about new features in a design that is thinner, lighter, and smaller than the previous product. It is really easy to make a new product that is bigger, everyone does that, that's not the challenge, the challenge is to make it better, AND smaller". - Phil Schiller Really? As if I wasn't disappointed enough. How small are these iPhone's going to get Apple? Apple tries so hard to generously shift away from the crowd but who really wants a smaller phone screen? C'mon, someone who uses a smartphone who really craves multimedia really want's a smaller phone? No. Please answer this question for me using dedicated self examples. I'm starting to think iPhone's are aiming for children and the elderly. While were on the same page. during the keynote they released the new iPod Nano 7th Gen. Here's a picture: Now here's a picture of Nokia's Lumia 900 released in January: Really Apple?????