Why not try and move into the home Internet market by including tethering free in their service? It's convenient, moderately fast, and you can use all your devices with it. I think they are missing out on a chunk of consumer revenue there. By my thread title, I mean aggressively marketing against home providers. ATT now supports unlimited data for the low price of $30 a month. Did we mention free tethering for all your devices? We just did. (Sample Ad) I think something like that could really knock comcast and the like for a loop. They will understand, slowly, Virgin and Sprint did when they increased to flat rated CHEAP unlimited data plans. (Source, my 25$ unlimited droid pay as you go bill) I also see creditted plans going away some day too. It saves them legal troubles pursuing accounts that owe money and will draw more customers because of the lack of a credit check and the ability to draw your own connection at your own convenience with a USB stick or smartphone. Come on phone companies. Get in on this and make some more money : ) Thoughts? I would personally rather get my wireless phone provider as my ISP than Qwest. Plus you have mobility.