It appears that the price of the Stainless Steel watch has gone down a lot (used versions I mean) compared to the Sport one. It seems that if you're the type of person who likes to upgrade every year and sell their old ones, it's not a great idea to get the Stainless Steel ones. Here in the UK, the price of the Stainless Steel one has gone up a lot more than the Sport version. I was going to skip this upgrade but it seems more economical to just sell my steel one, and get a sport one and enjoy the swimming and capabilities. It also seems that Apple is focusing a lot more on the fitness aspects of the watch compared to the fashion aspect. Anyone else have thoughts on this?