I don't get how people equate a product selling out with success? Giving a number like 15 million being sold doesn't do a thing for a consumer, but if there are news that the iPad 2 sold out (without giving any numbers), it is considered a success? What if the iPad 2 only had a total inventory of 5 million during its launch? That is considered more of a success than 15 million iPad 3s being sold out of 18 million? By the way I just threw out arbitrary numbers to make a point. How come movies, games, and car companies aren't subject to this same critique? If Halo 4 comes out, people expect to be able to walk into a store and pick up a copy the day of release. That is the whole point of introducing a product, isn't it? To bring out a new product and have it available? What is the point of introducing a new product and not having it available the next day it comes out? Why isn't Lexus and their cars or Samsung and their HDTVs subjected to this same type of logic? They don't sell out of all their new models the day of release. Is that considered a failure too?