I would assume since 32gb will be the new base model, that Apple will look to pad their profit margins by making the iPhone 7 start at $699. You saw Samsung do that recently with the Galaxy S7 (32gb base but price increase up to $699) and Apple doing the same with the iPad Pro (32gb base but price increase to $599)...should we expect similar type storage / price increases for the iPhone 7 and 7+? And beyond just the 32gb model, how much is the next tier up (128gb) going to cost? $100 or $150 more? Of course, whatever prices the iPhone 7 is, one would assume the 7+ will be $100 more on each configuration (32gb = 799, 128gb = $949). Thanks for your input ***Disclaimer: Yes, we know nothing is official until Apple announces it. Still doesn't mean I'm not curious and would like to hear your thoughts.