I got real lucky last night! So I thought I was able to purchase a Kindle "Fire" from Wal-Mart for $123.88 after a nice manager did a price match from another store. A Kindle Fire for nearly a $100 price point I got real excited to have this "hot" new toy! Let me start off by saying, I wanted to love this tablet so much but I just cant lie to myself. It reminds me of being on a date with a hot girl that so dumb she thinks FEMA is a bone in her leg. THE GOOD: It feels good in the hand at 7 inches with a soft rubber back. The exterior is plain but doesnt look or feel cheap. I liked how it didnt have some odd Carabiner clip attachment made for, I am guessing tablet bungee jumping (I'm talking to you nook)...lol. The screen is a beautiful IPS display with vibrant and natural colors. Battery life is good as or close to the iPad. The Fire Android Skin has some real polish and great textures. It looks like someone with Taste (Not Google..lol) designed it. Well thats what I like so lets get to the hate fest...jk THE BAD: Now please take inconsideration I think the Kindle Fire SUCKS for my wife and I. It may be ok or even good for some but only those that are not willing to spring for an iPad or scared to buy a used or refurbished iPad. The interface is choppy and sluggish. Enough so the scrolling of any type makes me nauseous. Jittery page turning when looking at PDFs or books gives me a headache. The Kindle Fire browser is painfully slow and I have a 30Mbs Up and 30 Mbs Down with a 28 ms ping fiber internet connection. So dont give me the Wi-Fi is the problem. I also have one of the best Netgear dual band N routers available today. It took 5 times longer or more for the Kindle Fire load the same webpages compared to the Apple iPad or ipod touch. The back button seems like it must need to get up to 88mph and produce 1.21 jiggawatts "to go back to the future.. I mean back to the last page you have viewed, it is so slow. The Kindle Fire device has no volume or home/back buttons on the device. The controls are virtual, displayed on the screen and take up 15% to 20% of screen real-estate which is a lot in such a small form factor. How much is a button really? The Kindle Fire offers very few native apps for the most part you will be using stretched android phone apps (bleh). The Facebook App is just a bookmark for the mobile site. No calendar or alert system built in. Really Amazon? No device security at all, your small son or daughter can order a $8000 Playset with "one click" (it is shipped this way and no way to change it). But you will get Free 2nd day Air or $2.99 Overnight on that expensive mistake.. lol Or better yet someone can steal the Kindle and order their hearts away with your money. I am sure you can get your money back but who wants to go through that hassle. Flash Video playback can be choppy with wacky scrubbing. Netflix and YouTube streaming seemed ok. The Amazon Storefront is cheezy and generic. Also I think I know why they call it the Kindle "Fire". It gets hot! After an hour of light use it was extremely warm. Things that suck but don't blame Amazon for are. -No Bluetooth -No 3g Option -SD Card (true 6 GB of storage is not enough) -6GB of storage (cloud storage means nothing if you have no Wi-Fi or crappy Wi-Fi) -Unimpressive Email Client -No Google Services Built in at all -Thick and heavy for its size -No auto dimming -No Gyroscope THE TRUE COST: What does this thing really cost well what gives this tablet its true street cred is the Amazon Ecosystem which I got one month free. After your trial you must pay $79 if you dont this tablet becomes very crippled and loses key features such as Amazon VOD, Prime Shipping, and Lending Library. So the real cost to date the Kindle Fire is $279. THE $199 (cough $279) ANSWER: I know it seems I am being overall negative but I am being honest with no sugar coating. Paying almost half the price of the already cheap tablet cant convince me to consider keeping it because I loathe using it that much. The device has twice the specs of the iPad 1 and 10% of the performance shame on you Amazon. I have used generic tablets that arent as polished but give a much better user experience. Save your money (an extra $70 gets you a refurbished or used iPad) or buy another tablet. This Kindle Fire is ICED.