If AT&T has any brains in their heads, they will realize the main reason tens of millions of people still don't own iPhones is because they aren't willing to pay the huge $69.99 per month. If AT&T was smart, they would say that all new customers to the $99 8GB iPhone3G only pay $59.99 per month for the 3.6Mbps service (which will no longer be the fastest service at the end of the year), and that people who buy the iPhone3G-S will pay the $69.99 because the speed will be up to 7.2Mbps by the end of the year and rollout will continue in 2010. EVERYBODY that I talk to that does not have an iPhone yet tells me the reason is because of the monthly service fee. If anyone from AT&T is out there and listening, you would be EXTREMELY wise to offer a lower monthly fee to those buying your $99 3.6Mbps phone. This is the reason they haven't bought an iPhone yet.