I'm new here but I just had to join. I have been using Apple products for almost 35 years. I currently have an iPhone 4S. I've been watching Apple stock and seeing how it rose from the ashes to be the biggest kid on the block. I'm not going to argue with any anal investors or tek junkies. Where I'm gong is the size of the iPhone 5s and how the stock market reacts and compares it to the competition. Does a half inch in screen size really matter? I've seen the start of cell phones when they were the size of WW2 walkie talkie's; the drive was to make them smaller. The smaller the better. That is what the tech cry was and we ended up with cell phones almost the size of Bic lighters. Apple has been the innovator and set the standard in smartphones. Now we see everyone crying for a larger screen and people shake their heads in dismal response to the iPhone 5s. The stock market reacts because the size is the same. Where does it end? Ford Mustangs were always the same size. It was what was under the hood ~ the engine that made the difference. Ford didn't turn out a F150 pick up truck and call it a Mustang! If Tim Cook wants to shut up the nah sayers, may I suggest this! Take the iPad Mini and make it the iPhone 6 ~ then let's see what the Droid makers and the stock pundits do with that !!