I have the problem reported by MANY others on the ATV1 - it basically gets stuck on the Language Selection screen and will not go beyond that. I have tried all the various things (holding down menu key, rebooting, etc. etc) and nothing helps. I bought Firecore and flashed it successfully to the ATV (I saw the firecore logo on reboot) but once booted, the ATV1 again gets stuck on the language selection screen. I've since purchased an ATV2, but I hate to just throw this thing away. Is there ANY way to force a factory "wipe" of the operating system and totally restore it back to original settings using iTunes, a USB cable, and some downloaded firmware? If not, is there any other useful purpose for this silver box sitting on my desk other than as a large paperweight?