Let me explain. I looked up a local cleaners online. Called them from my iPhone, and also used Maps to navigate directions to them. Dropped off my dry cleaning. Next day I looked up their number online. Called them from my iPhone. When I dialed the full number I noticed now, in the dialer, it showed me the name of the cleaners beneath the number as if the number was saved in my Contacts. After I called, it now showed the name of the cleaners instead of just the number in my Recents list yet I have not saved them to my Contacts. When I tap the 'info' circle it shows the Maps business info sheet. I'm assuming it's pulling this info from Maps since I navigated directions to them a day earlier… Does anyone know what this feature is called? And how this works? It's pretty cool!