I recently bought a few TV shows on iTunes and downloaded them onto my iMac. I then proceed to move them to my iPhone as well. Well, I then tried doing the same thing with my wife's iPhone, and it would not allow me to transfer them. Can someone explain how this works? I figured it would be similar to songs I've purchased, which I have no problem putting on as many devices as I want. But I'm really going to be disappointed if they're only going to allow me to have TV shows on one device at a time. What's the deal?