I don't think many people buy peripherals for their iphone, but they should. Many of the complaints that people have could be solved by adding something fairly simple to the phone. Apple should focus on providing an optimal core experience. Other companies should focus on meeting the desires of iPhone users with high expectations of their phones. A perfect example is people who buy cases with a built in external battery. Other peripherals that might be a good idea 1. More Precise GPS unit that pairs with or snaps on iphone 2. e-ink snap on for e-book reading 3. better camera 4. better blue tooth keyboards 5. controllers for video games 6. better microphone for recording lectures If peripherals took off, every iphone user could have the phone of their dreams if they chose to. The other side of the equation is a mod store. If there was a mod store, most of the things people jailbreak their phones to do could be available as well and we wouldn't have to watch Android users have things be available to them while we wait for Apple to catch up. I'm sure you guys could think of other uses. My point is that we can only expect so much from Apple.