According to Apple the iPhone 5S and 5C are revolutionary devices that are leaps and bounds of innovation. A light in an otherwise dark sea of bland and uninteresting devices. These are devices for the dreamers, the rebels, the ones that dare to move forward. The thing is these new phones are none of these things. These new phones are boring half hearted upgrades that insult Apple's loyal fans. There is nothing special or innovative about the iPhone 5S, not even the new colors are anything like the last 4S's new color. The iPhone 4S in white was special, it was carefully conceived and delayed for months so that it could have the best possible construction and color consistency. The gold iPhone uses the cheapest possible anodizing method, and the space gray one is also less expensive. These are not improvements in quality, these are reductions in manufacturing costs. The same goes for the iPhone 5C. Not only is the 5C nothing like the cheap iPhone we all imagined it being. It's actually insulting. In past year's customers have gotten last year's iPhone with $100 off the price tag. This year we get last year's iPhone in a chintzy plastic housing. Which is just a way for Apple to get away from having to make anodized housings for the last gen iPhone 5, which cost them too much money. Cost cutting is of course a top priority when you're making 200% profit per device. On top of that Apple went a step further and tried to make their 5C not only cheap, but also ugly - on purpose. There's no white on white 5C or black on black 5C, all of the "C" devices feature bright pastels and a dark front, as someone who has eyes I imediatley noticed this clearly clashed visually, and the cases for the phone look like a set of croc shoes. That's no coincidence. Apple wants their less expensive devices to look bad. The new iPhones are an insult. Samsung HTC and even Blackberry have all released new devices that are major upgrades. Apple's latest iPhones are basically poorly made iPhone 5's with a fingerprint sensor and dual led flash. This is the first iPhone that I am not excited over.