Top execs from Apple, Samsung meeting to discuss patent suit

Discussion in 'Apple, Inc and Tech Industry' started by *LTD*, Jun 18, 2011.

  1. *LTD* macrumors G4

    *LTD*

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    #1
    http://www.appleinsider.com/article...e_samsung_meeting_to_discuss_patent_suit.html

    http://sg.finance.yahoo.com/news/Apple-Samsung-execs-talks-rsg-2549467627.html?x=0&.v=1

    http://www.reuters.com/article/2011/06/18/us-apple-samsung-lawsuit-idUSTRE75G6GO20110618

    Top execs from Apple, Samsung meeting to discuss patent suit

    “Executives ‘at the highest levels’ of Apple Corp [sic] and Samsung Electronics Co Ltd are in talks about patent litigation between the two companies, a lawyer for Apple said in court,” Dan Levine reports for Reuters.

    “The disclosure came during a hearing on Friday in the battle over the highly lucrative smartphone and tablet markets, jump-started by Apple’s iPhone and iPad,” Levine reports. “Apple sued Samsung in April, claiming Samsung’s Galaxy line of smartphones and tablets infringe several patents and trademarks. Samsung then countersued, asserting its own patents against Apple.”

    Levine reports, “Apple was Samsung’s second-biggest customer last year after Sony, accounting for about $5.7 billion of sales to Samsung mainly by purchasing semiconductors, according to Samsung’s annual report.”

    --------------------------------------------------

    I just got a warm fuzzy. How about you?
     
  2. shingi70 macrumors regular

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    #2
    Nahh I'd rather they settle their differences and be done with it. I like The samsung galaxy S II and the Galaxy tab 10.1. I also like the iphone and the ipad. hopefully this doesn't screw up product releases from either companies.
     
  3. *LTD* thread starter macrumors G4

    *LTD*

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    #3
    I smell a consensus. They'll likely come to an agreement. Still, the details should be very interesting.
     
  4. Rodimus Prime macrumors G4

    Rodimus Prime

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    #4
    It is safe to assume they will never be made public. I also would not put it past Apple to really only go after Samsung in hopes of getting a cheaper chip prices and it was never about the coping as the case itself was pretty weak.
    Could easily be Apple knows its case is weak and could easily come back to backfire on them so good idea to shut it down and reduce the amount of damage samsung could do.

    Remember Apple needs Samsung a lot more than Samsung needs Apple. Samsung is way to larger of a player in the microchips and flash memory world and Apple does not buy enough to be a real threat.
    Remember Apple is only 5% of Samsung's business for parts that are in high demand and short on supply. Apple can not really go out and find another supplier but Samsung would have 0 problems selling that 5% loss and what is worse they could more than likely do it for more profit.
     
  5. *LTD* thread starter macrumors G4

    *LTD*

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    #5
    Well, we can assume. For a "weak case", a judge already ordered Samsung to hand over the goods. That to me is a sign that Apple's fine with going ahead. I'm not sure what other interpretation is possible or reasonable. Apple seems to know exactly what they're doing. They're easily the smartest company in tech, and it appears they engineered all this in order to achieve a particular outcome. We'll see, but usually smart money's on Apple.
    Based on what?

    http://www.macrumors.com/2011/02/14...ggest-customer-with-7-8-billion-in-contracts/

    http://hardware.slashdot.org/story/11/06/11/137202/Apple-Now-Worlds-Largest-Semiconductor-Buyer

    Seems suppliers need Apple just as much. In fact, it appears Apple is already transitioning to Sharp, at least partially:

    http://www.tuaw.com/2011/04/26/apple-reportedly-selects-sharp-for-next-gen-lcds/

    When you're Apple and your products are in insane demand, there's lots of fish in the sea.
     
  6. Apple... macrumors 68020

    Apple...

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    #6
    You know, with all the cash they have... Apple might just as well buy Samsung, fire everyone, and set corporate headquarters ablaze. Then, at next year's WWDC, Jobs will give a slideshow presentation of the action and say they'll do the same to any other company out there that decides to duplicate rather than innovate. :D
     
  7. PlaceofDis macrumors Core

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    #7
    competition drives innovation. just sayin'.
     
  8. Apple... macrumors 68020

    Apple...

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  9. *LTD* thread starter macrumors G4

    *LTD*

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    #9
    Uh . . . that's a bit much. Even as a joke. :confused:
     
  10. Apple... macrumors 68020

    Apple...

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    #10
    Nah. :cool:

    Edit: Well, maybe not the burning of corporate and firing of all the employees, but other than that, yes.
     
  11. Rodimus Prime macrumors G4

    Rodimus Prime

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    #11
    http://www.ibtimes.com/articles/153911/20110528/apple-eyes-adultery-in-samsung-marriage.htm


    does not matter if Apple is the largest buyer. It is still less then 5% of the total amount and I believe Samsung makes 40% of all flash memory chips out there and is by far the largest player. Apple could complete drop them and it would have 0% effect on them as they would just move on and sell it to someone else. There is a shortage of flash memory and has been for a while. Suppliers have and will have the upper hand for a long LONG time.

    So instead of that 4% being bought by 1 company it might 4 other companies who buy it and more than likely at a higher cost. Samsung nets a higher profit.
     
  12. KingCrimson macrumors 65816

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    #12
    I suspect Steve Jobs feels very *aggrieved* by what he perceives as rampant Samsung IP theft and his last mission before he dies is to sever Apple's connection with that horrible, evil, horrible, HORRIBLE company. Just to make a point. Besides, Apple designs the A5/A6 and they are building their own foundry with all that cash. Also I wouldn't be surprised to see all Macs on ARM within a few years. Yeah Apple is ditching Intel as well.
     
  13. KnightWRX macrumors Pentium

    KnightWRX

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    #13
    Did you just call Apple a horrible company for stealing Google's, Sony's and Delicious Library's IP ? :confused:
     
  14. KingCrimson macrumors 65816

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    #14
    No, Samsung is the evil one.
     
  15. KnightWRX macrumors Pentium

    KnightWRX

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    #15
    But if Samsung is evil for copying... then so is Apple for copying no ? I mean, ripping off Delicious Library's whole UI to make iBooks, ripping off Sony's design for the MacBooks, ripping off Android for the notifications on iOS...

    Face it, no corporation is good, and no corporation is evil. They're big, faceless, corporations.
     
  16. kdarling macrumors demi-god

    kdarling

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    #16
    I'm going to depart from my usual technical-only posts, and speak my heart:

    I see the hand of Tim Cook in this. With Jobs mostly out of the way, Cook seems to be on a path to restore Apple's longterm reputation and relationships.

    In the past few years, Apple has had few real friends. They've become an "Evil Empire", defined mostly by greed and control. They burned a lot of suppliers a few years ago with pricing tricks. The developer, consumer and corporate worlds chafe under Jobs' control tightness. More open competition is stealing sales. Japan is abandoning the iPhone and moving to Android. Verizon sells the iPhone, but doesn't promote it much. Even ATT is now embracing Android.

    Cook is restoring needed relationships, starting with settling with Nokia and now, Samsung.

    I am hopeful that we'll see less snobbishness in Apple ads, and more technical truths (versus car salesman-like speeches) at Apple shows. I suspect also that, with Cook at the helm, we'll see more iPhone models for more markets.

    Could be the beginning of a Tim Cook inspired "Apple Spring".
     
  17. *LTD*, Jun 19, 2011
    Last edited: Jun 19, 2011

    *LTD* thread starter macrumors G4

    *LTD*

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    #17
    I know you're just trying to stir ****, but you're wrong on the Delicious Library allegation. Which means you're probably wrong on the rest (aside from the "faceless corporation" line, which is absolutely true!)

    Delicious Monster Visual Designer = Mike Matas
    Sr Visual Designer at Apple = Mike Matas (left Apple July 2009)

    http://en.wikipedia.org/wiki/Delicious_Monster


    Apple effectively owned the designer of Delicious.


    And what else? You're forgetting a helluva lot there. The values, execution, philosophy, that brought us the iPhone, iPad, that has pushed us into the Post-PC era, that has made Macs what they are today, that has given the entire industry the App Store paradigm. Have you seen their quarterly performance for the past few years? Apple is charting their own course. They are far, far less beholden to others. The mantras at Apple (guaranteed) is "keep doing what we've been doing all this time" and "cut all unnecessary ties when we can do it on our own."

    Apple sitting down to talk with a competitor who is also a major supplier is a sign of nothing in particular. It's probably the smart thing to do anyway and probably doesn't reflect any major strategy shift. Why do you think it does? How do you know this hasn't happened before?

    If anything, Apple is forging fewer partnerships, but strengthening the ones they do have. Rumblings of the move away from Intel and the closer relationship with ARM. The A-series architecture, etc. Apple is becoming more independent. Something that has been planned for years. Only in recent years did they develop the financial and material wherewithal to go it alone on key projects and/or maintain full control on key projects with minimal outside interference.

    Apple's "greed and control" has been an asset. They have been and are currently playing it just right. Keep in mind, they do the WHOLE widget - hardware and software. Their need for "friends" and partners will be quite different from what you'll see elsewhere in the industry.

    What needed relationships in particular and how are they necessary?

    Nokia?? Apple has sweet f all to do with them. They have no relationship apart from necessary patents that Apple has no choice but to license. There was no way around this anyway. You build a modern mobile phone, you'll need to use Nokia's IP. Their relationship ends and begins with this. They are otherwise competitors, and beyond IP licensing (mandatory anyway) Apple has no use for them, especially since they're circling the drain and have joined ranks with a competitor.

    Samsung. They're a major supplier. We don't know which side wanted to talk. We can assume Samsung would rather not have an injunction placed against the sale of their products, and Apple likely would rather not have to at some point reveal the plans for any of their devices to a competitor. Ever. Sitting down to talk is not "friendship", it's practical, and probably cheaper for both sides in the long run.

    Further, there is no such thing as "friends" in this industry, and I'm not sure what on earth you mean by "real" friends. Corporate entities don't go out to the bar for beer and have slumber parties. These are just business relationships based on necessity and profit. How many "friends" does Apple need? Can you get any more nebulous? Apple's position in the industry is UNIQUE. The rules you'd like extend to them just don't apply. Do you not know this?

    "Evil Empire"? What are you talking about? Would there be a "Rebel Alliance" as well? Are we going to call Jobs Emperor Palpatine with Tim Cook as his protégé? LOL. That's Tolkien-esque fantasy. This isn't Narnia. This is a technology market. This "evil empire" is showing the way for this entire half-asleep industry, and the also-rans are struggling to stay on pace. This nonsensical characterization of "good" and "evil" when it comes to corporate entities is a ridiculous anthropomorphization that has no place in this discourse.

    Apple's relationships with partners are no worse now than they've ever been. We've seen Apple be conciliatory before - with MS years ago. We've seen them back down from ill-conceived battles, and we've seen them fight the important ones through to the end. Apple has always been litigious. Meanwhile they've become the most successful company in tech, and there is absolutely no end in sight. One of the reasons being is that they are (and have been) very aggressive when it comes to protecting their IP - whether or not they're right. Why should this change? It's business. Enemies one day, friends another day. Apple and the other players have no concept of "good" or "evil", just legal technicalities, design disputes, etc. These all get sorted out.

    Currently, the only real problem Apple faces is how to meet ever-increasing demand for their products. The rest are just business transactions.
     

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