UK iPhone SE: $399 = £279 not £359?

[Quicklite]

I'm slightly puzzled why the SE is overpriced by £80 in the UK. They're charging £359 for the UK model - despite $399 only translating to £279 today (GBP has taken a bit hit lately too). Which is ironic because this is Apple's budget handset - and £80 here is the price gap between a mid-ranking Android, and a top end one.

If one were to get a friend to bring a sim-free version over from the States, would the warranty still be international, and would the network work?

 

[OllyW]

I'm slightly puzzled why the SE is overpriced by £80 in the UK. They're charging £359 for the UK model - despite $399 only translating to £279 today (GBP has taken a bit hit lately too). Which is ironic because this is Apple's budget handset - and £80 here is the price gap between a mid-ranking Android, and a top end one.

You have forgot about VAT. The US price is listed without sales tax which is applied at point of sale but ours include the 20% tax.

We still pay a bit extra but not as much as your figures suggest.

 

[bushido]

considering the US got something cute like 8 to 9 % of tax it would be around 305 pounds but yea SUCKS.

oh and it could be worse ... in Euro it is about 390 pounds (Germany) to 400 pounds in Italy

 

[BillyBobBongo]

Different countries in the Eurozone show variations in pricing.

Netherlands
16GB: €489
64GB: €489

Italy
16GB: €509
64GB: €609

Portugal
16GB: €499
64GB: €599

Austria
16GB: €479
64GB: €579

Clearly there is more than just currency conversion rates influencing the price. I'd imagine that extra are taxes being added along the way.

 

[Gav2k]

Vat and import taxes are to account for a large part of the difference.

 

[Tunster]

Anyone who's bought electronics in the states/abroad and get it imported into the UK is expensive!

The prices don't surprise me, but will still challenge people looking at the Nexus/Samsung phones etc.

 

[aneftp]

Anyone who's bought electronics in the states/abroad and get it imported into the UK is expensive!

The prices don't surprise me, but will still challenge people looking at the Nexus/Samsung phones etc.

Stupid question.

But if u just buy 1-2 from the USA and bring it back and not declare it. Chances are they won't catch you?

 

[Shanghaichica]

They always do this. It's never a straight conversion. We always pay more.

 

[admob71]

Stupid question.

But if u just buy 1-2 from the USA and bring it back and not declare it. Chances are they won't catch you?

Bin the box , make sure it works, hey presto

 

[Ffosse]

I'm slightly puzzled by people who never consider sales tax.