I just noticed a $9.99 charge on my AT&T iPhone bill for "LoveGenieTips" which is an AT&T service. It listed a toll-free number to call, and I called to cancel. I was put through to AT&T customer service, where I told them there was a bogus charge on my account. The rep immediately said it was the LoveGenieTips charge, and canceled the service and refunded the amount. Now here's the rub. This service is delivered by text message, and you are automatically signed up unless you reply back "STOP". I looked in my message history, and noticed that I had this sequence back in September of last year: "Lovegenietips Flirting Tips; 3msg/week for $9.99/m T&Cs: lovegenietips.com Msg&data rates may apply. Reply HELP for help. STOP to cancel. PIN xxxx." After a couple of messages, I replied "STOP" and got a text back saying that I was unsubscribed. I asked the agent how this could have happened, and she said it was just a matter of receiving text messages. I said that was pretty deceptive. She said that she could put a block on that type of message on my account, and I said to do that. I don't ever want an unsolicited text message to sign me up for a service through no action of my own!