What Steve Jobs originally thought about 3rd party apps on the iPhone

Discussion in 'Apple, Inc and Tech Industry' started by Rogifan, Mar 30, 2014.

  1. Rogifan macrumors Core


    Nov 14, 2011
    My how times have changed. :)


  2. sixrom macrumors 6502a

    Nov 13, 2013
    Just another opinion from one of the world's greatest narcissists.
  3. numlock macrumors 68000

    Mar 13, 2006
    have there ever been any stories that not everyone at apple agreed with this view at the time?
  4. Rogifan thread starter macrumors Core


    Nov 14, 2011
    I remember reading how Steve was in the minority (like when he was against porting iTunes to Windows). Kind of amusing how just a couple years later we had this:

  5. numlock macrumors 68000

    Mar 13, 2006
    its kinda political and ot but i find it rather self serving and ironic to see those slides with "we paid #$" or "we created # jobs" etc when in fact its an ecosystem which by nature needs input from more than one. and as someone who lived through the dark ages of having just web apps and having to jailbreak (towers of hanoi) that the devs and customers played a huge part to get the ios ecosystem where it is now.

    where would the iphone and ipod (would the ipad even exist)? be today if everyone had been content with calculator and notes and web apps?
  6. The Doctor11 macrumors 603

    The Doctor11

    Dec 15, 2013
    New York
  7. east85 macrumors 65816


    Jun 24, 2010
    Blast from the past. No 3rd party applications would have really killed it, but if you look at the rest of the article he does kind of ration that if he were to do it they would be released in a controlled environment. This shows that he wasn't completely closed off to the idea, and it's actually what ended up happening.
  8. BenTrovato macrumors 68030


    Jun 29, 2012
    It's technology... what you say today you may have to reverse tomorrow.
  9. Renzatic Suspended


    Aug 3, 2011
    Gramps, what the hell am I paying you for?
    Wow. Macrumors was a much saner place before the iPhone came out. It's weird seeing actual, honest critical discussion on the first two pages of an article.
  10. Jessica Lares macrumors G3

    Jessica Lares

    Oct 31, 2009
    Near Dallas, Texas, USA
    I remember buying a jailbreak app to take video on my iPhone 2G. I think it was like $10 at the time.

    I was using a Pocket PC running Windows Mobile that I got years before the iPhone was introduced, and wanted either one of those, or a Palm Treo for my first phone. I just think he didn't the iPhone to be another one of those, or the Newton.

    The app store isn't what it is today because of just the developers, it's because Apple themselves always pushed everyone to be consistent in their work, forced their APIs, and have lots and lots of documentation. And if you want your work to be in a commercial, banners, etc, this is how you HAVE to do it their way or get left behind. Both by Apple and all the people using iOS.

    The web apps really helped to figure out what was wanted, what wasn't, and what didn't work. And the jailbreak community at the time really helped too, with apps like Brushes and Tap Tap Revenge being released through Installer at the time.
  11. FreakinEurekan macrumors 68040


    Sep 8, 2011
    Eureka Springs, Arkansas
    It was a poorly written summary, Jobs wasn't ruling out 3rd party apps in the slightest. In fact the same source article went on to say:
    Sound familiar?
  12. impulse462 macrumors 68000


    Jun 3, 2009
    I get what he's saying. By mentioning "PC" he probably mean't getting apps from anywhere on the web would probably bad for user experience. That is still true today. They just found a way to approve each app that's accepted since they eventually had to use 3rd party apps.
  13. kdarling macrumors P6


    Jun 9, 2007
    First university coding class = 47 years ago
    Yes. It's talked about in his authorized biography by Isaacson...

    Jobs also publicly worried that apps could bring down networks:

    Which turned out to be a bit ironic, as it was instead Apple's own software stack that often had bugs causing problems for AT&T's network.

    E.g. the infamous WCDMA runaway power bug when the iPhone first got 3G, which ramped up iPhone power output until it caused cell users further away to drop their calls. Ooops. Decent testing should've caught that.
  14. gnasher729 macrumors P6


    Nov 25, 2005
  15. Rogifan thread starter macrumors Core


    Nov 14, 2011
    If only you worked at Apple so you could make sure these things were caught. :)


    Walter Isaacson's book says differently.
  16. kdarling macrumors P6


    Jun 9, 2007
    First university coding class = 47 years ago
    Ha. Not me :)

    But I bet that strict test lab at Verizon would've caught it. (They secretly tested the CDMA iPhone for six months before it was announced.)

    No idea how AT&T missed it. Power control runaway is like one of the first tests they should've run with CDMA type radios. Maybe it was a secrecy thing, like with the first model, where AT&T only got to test it inside of desktop boxes.

    According to the biography, it had nothing to do with an SDK being ready or not. He was simply worried about apps messing up his nice phone.

    When he was finally talked into it, it was because he decided a curated app store would solve his worries.

    That was another irony. He had made fun of carriers and their walled garden app stores for feature phones ... and then turned around and built his own walled garden, using the same excuse carriers had used for keeping control (and revenue).

    If Microsoft had tried something like that a few years before with Windows Mobile, accusations of monopolistic and greedy behavior would've probably been heard around the world.
  17. carjakester macrumors 68020


    Oct 21, 2013
    On my phones before the iphone i never got any apps, i just used what was on it. Clearly times have changed and third party apps are a necessity.
  18. roadbloc macrumors G3


    Aug 24, 2009
    He wanted web-apps to kick off didn't he? I guess when that never happened he had no choice to release a few APIs and a Store. Shame really, web-apps would have made for a much more open and pleasant smartphone industry.

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