"Oh great savior, in which we will singlehandedly be thrust into technological greatness", but that's just me...
I call it my "cell" Comes from having cellphones for a long time - I owned a Motorola Brick Phone.... How many of you used the internet on a StarTac????
I usually call it a phone. Such that when I'm at a friends house or at my sister's, I always say to myself "where is my phone. Have you seen my phone?"
I guess if I were asking someone who did not know what model of phone I had I might say 'iPhone' for clarity's sake. It would save the inevitable next question: "what's it look like?"
I just say my phone. My wife has a Galaxy S II Skyrocket in white and I have an iPhone 4 in black. Not that hard to distinguish them so when we are looking for our phones we are not specific.