Why are Macs so dominate in the media creation industry today?

Discussion in 'Apple, Inc and Tech Industry' started by gunraidan, Jul 10, 2009.

  1. gunraidan macrumors regular

    Joined:
    Jul 10, 2009
    #1
    Why? I know that in the past all media software was developed solely on Mac OS, but today not entirely. With PC's being cheaper than Macs why haven't media companies switched? Is it because Mac Pro's are more powerful than most high end components? Is it because Macs are more stable?

    Sorry I'm just curious.
     
  2. clevin macrumors G3

    clevin

    Joined:
    Aug 6, 2006
    #2
    Im curious too, about your data. any source or links?
     
  3. gunraidan thread starter macrumors regular

    Joined:
    Jul 10, 2009
    #3

    Aren't Macs widely known to be the standard in the media creation industry (I.E. Graphic Design, Music Creation, etc.)?
     
  4. MisterMe macrumors G4

    MisterMe

    Joined:
    Jul 17, 2002
    Location:
    USA
    #4
    Yes. The OP wants to know why.
     
  5. akm3 macrumors 68020

    Joined:
    Nov 15, 2007
    #5
    "because they always have been"

    While Windows stole away all the other business functions, the Mac's early dominance of desktop publishing, and other media creation, let it stay as a viable candidate in those fields. So, just like people keep buying Windows because they've always bought Windows . . . .

    It is inertia in that industry, the only industry that stayed with Apple through thick and thin.
     
  6. FX120 macrumors 65816

    FX120

    Joined:
    May 18, 2007
    #6
    For the longest time, all the good software was only available on the Macintosh, combined with post script support, color managment, ect, the platform got a good hold on the market in the early-mid 90's, and many people never switched back, even though now many of the tools and features available on different platforms are as powerful, if not more so than they are on the Mac.

    Photoshop is a great example. Back in the PPC days, PS flew compared to x86 systems, but when Apple switched to x86, that advantage went away, and is now actually the reverse. Photoshop CS4 runs faster under a Vista x64 machine than it does on OS X, on the same hardware.

    And this of course has lead some people away from the platform. Some of this has to do with the availability of software on competing platforms, some of it has to do with many people feeling abandoned by Apple because of their recient hardware and software decisions (glossy displays, dropping firewire for a while, really long periods between software updates, dropping out of NAB, hardware becoming more consumer-focused, ect), and because often times the hardware is less expensive, and the support is better on the "other side".

    I'm not saying that Apple doesn't still have a large share in the "creative professional" market, but it is definitly shrinking.
     
  7. gunraidan thread starter macrumors regular

    Joined:
    Jul 10, 2009
    #7
    Thanks. I also saw this article that struck my interest.

    Which I find strange. Maybe Mac's maybe slightly better than pre-built PC's but custom built can be superior is what you guys are saying? Or is this article all wrong?

    Awesome post thanks.

    I am the OP...
     
  8. xIGmanIx macrumors 6502a

    Joined:
    Dec 21, 2008
    #8
    i would say software, which recently has not been so one sided in my opinion, basically a Mac is built from the same hardware that is available to PC makers, so its not the hardware.
     
  9. thegoldenmackid macrumors 604

    thegoldenmackid

    Joined:
    Dec 29, 2006
    Location:
    dallas, texas
    #9
    Sheep effect multiplies what has been said above. The software helps. Also, people when they start are more inclined to go to the Mac for a variety of reasons: stability, track record, ease of use, etc... That only helps.
     
  10. gunraidan thread starter macrumors regular

    Joined:
    Jul 10, 2009
    #10
    So it could also be because OS X is designed for using media creation which usually results in a slight edge?
     
  11. clevin macrumors G3

    clevin

    Joined:
    Aug 6, 2006
    #11
    widely known? no, i dont think so. I dont think macs is dominant in media creation industry. so there is no reason to ask why.
     
  12. EssentialParado macrumors 65816

    Joined:
    Feb 17, 2005
    #12
    Macs have traditionally represented colors a lot differently from PCs that makes them specifically good for print design (if you go to a website on your PC then visit it on a Mac, you'll see a big difference in the vibrance of the colors.)

    PCs can change their color gamma now too, but a lot of designers just want to go with Macs because of the reliability to reproduce colors in this way. Mac displays have also always been of a high quality.

    These are the reasons I understand design companies still use Macs, but I've heard that independent artists also find the design of Mac OS X and the Macs as inspirational.

    Though there is nothing technically stopping PCs performing the same tasks as you can on a Mac.
     
  13. MisterMe macrumors G4

    MisterMe

    Joined:
    Jul 17, 2002
    Location:
    USA
    #13
    I would say that the Popular Mechanics review has nothing to do with the Mac or why Mac users would not surrender our systems at gunpoint. We all want our computer hardware to complete its tasks as quickly as possible. The benchmarks in the review attempts to measure the performance on a few representative tasks. We can discuss the relevance of each benchmarked task in the overall scheme of things. What is not open to discussion is that fact that the review does not even attempt to benchmark the computer/user system.

    It is one thing to burn a DVD. It is another thing to tape the action, edit the video, create the DVD, and then burn a high-quality DVD. The Windows user will argue that his favorite platform can do individual tasks quickly and cheaply. The Mac user will argue that his favorite platform allows him to produce a high-quality product with a minimum of hassle.

    I am a Mac user. I hate hassle. My Macs are extensions of me. I produce quality work that boggle the minds of my Windows-using colleagues. They think it is magic. It is just my Mac and I.
     
  14. EssentialParado macrumors 65816

    Joined:
    Feb 17, 2005
    #14
    Hehe, every single graphic design company I've walked into have been 90-100% Macs. Same with video production (with the exception of one studio I visited.) Journalism is usually PCs though.
     
  15. LeviG macrumors 65816

    Joined:
    Nov 6, 2006
    Location:
    Norfolk, UK
    #15
    In my experience
    graphic and print are mainly done on mac, although in my opinion it makes no difference if you use windows, as the main software is cross platform and both really need calibrating before being colour accurate.

    Video - probably 50/50, really does depend on the software you use.

    3D CAD - 90% windows (mostly dedicated hardware not bootcamp) as the major software is windows only.

    Music - probably 50/50 again.

    Writing - take your pick but as said journalism is mainly windows
     
  16. mysterytramp macrumors 65816

    mysterytramp

    Joined:
    Jul 17, 2008
    Location:
    Maryland
    #16
    In some respects, I don't think the two platforms are equals, not yet. About 18 months ago, we switched from OS 9 Macs with Quark (upgrading the OS would have meant a costly Quark upgrade) to PCs running XP and Quark.

    Feature for feature, the two platforms are very similar but you can tell from the Quark jockeys that life still isn't roses and buttercups. (I say that and I seem to recall there was a vicious bug in our version of Quark that would corrupt large files; if office gossip is any indicator, we don't seem to have THAT problem.)

    Although the plan was to ditch all the Macs so our IT guys could be monolingual, we still have several Macs running OS X in other departments because of photo and video processing. They would have made the switch if the PCs were their equal.

    mt
     
  17. djellison macrumors 68020

    Joined:
    Feb 2, 2007
    Location:
    Pasadena CA
    #17
    I don't think they are anymore to be honest.
     
  18. clevin macrumors G3

    clevin

    Joined:
    Aug 6, 2006
    #18
    I just simply want a report of some sort, obvious you can't expect me to draw conclusion on limited number of personal experiences.

    If I were to do that, I would say macs has 40% overall marketshare then..... which is obviously false
     
  19. EmperorDarius macrumors 6502a

    Joined:
    Jan 2, 2009
    #19
    I think it's because of the success that Macs had in those fields in the past, however, I also think it's because of the ease of use of Macs, less hassles (not having to deal with security, more stability etc.) and perhaps even the user interface (designers like good design after all). Oh, and let's not forget software (Final Cut, Logic, Aperture).

    Some quotes from the Apple pro pages (Different users):

    I just picked the few firsts interviews on the pro page.


    Video, Music and Graphic design are mainly done on Macs. Business, 3D animation etc. are usually done on PCs.

    It is widely known. And entirely true.
     
  20. miles01110 macrumors Core

    miles01110

    Joined:
    Jul 24, 2006
    Location:
    The Ivory Tower (I'm not coming down)
    #20
    I went to the Rochester Jazz Festival recently, and out of the several dozens of artists using a computer for their craft, none of them used Windows.

    Biased sample? Sure. But it's telling.
     
  21. akm3 macrumors 68020

    Joined:
    Nov 15, 2007
    #21
    I always love showing my 'Macs SUCK' friends simple consumer media creation to help them out - it blows there mind and changes perceptions.

    Example, a 'Macs SUCK' friend had a child's birthday coming up, I offered 'hey! Want to take some of those pictures and make a quick DVD?'

    He admitted: "Oh WOW! We've been wanting to do something like that, but just couldn't figure out how to do it!"

    I had him bring all the pictures he wanted to use on a USB drive and we stayed after work: iPhoto, iMovie, iTunes, iDVD and ~3 hours later, and he has a 20 minute music video of his four year old. It *blew* *his* *mind*. (He was particularly impressed with the iMovie 09 'travel' feature that shows an Indiana Jones style line from where you are to where you're going on a map)

    I haven't heard 'Macs SUCK' from him since then.

    -Allen
     
  22. clevin macrumors G3

    clevin

    Joined:
    Aug 6, 2006
    #22
    everybody is repeating a statement, and two person come up with two personal experiences, and nobody provide any data?

    Sorry, to convince me, thats really not enough. but since obviously nobody has any data (you would imagine for such a glorious "fact", there is at least some articles somewhere....lol ). I shall exit by now. Not really interested discussion a reason for an empty statement that may or may not be real. ;)
    I have a feeling the reason is not windows, that your friends don't know how to make a DVD movie of all the pics. If thats what you were suggesting?
     
  23. EmperorDarius macrumors 6502a

    Joined:
    Jan 2, 2009
    #23
    If you ask the designers/video editors/musicians in this forum, they most probably will tell you that it is true. Actually it is a known fact for most Mac users. No one really cares if you believe that the moon exists or not :rolleyes:
     
  24. instaxgirl macrumors 65816

    instaxgirl

    Joined:
    Mar 11, 2009
    Location:
    Edinburgh, UK
    #24
    Well, you're asking designers etc on a mac forum. Not the most unbiased sample.
     
  25. EmperorDarius macrumors 6502a

    Joined:
    Jan 2, 2009
    #25
    Well then what, if you will ask designers etc. on a Windows forum, they will not know/accept it. Besides, not everyone here is a Mac user, and we're talking about something everyone should know.
     

Share This Page