Why does Verizon not promote that their phones are unlocked?

Discussion in 'iPhone' started by bniu, Oct 1, 2016.

  1. bniu macrumors 6502a

    Joined:
    Mar 21, 2010
    #1
    Since verizon's chief competitor ATT locks their phones when sold on carrier installment plans, why doesn't Verizon promote their policy in not locking their phones?
     
  2. lordofthereef macrumors G5

    lordofthereef

    Joined:
    Nov 29, 2011
    Location:
    Boston, MA
    #2
    It's not a policy, it's a law. And I imagine they don't want people just buying phones and/or realizing how easy it is to hop on over to another carrier.
     
  3. C DM macrumors Westmere

    Joined:
    Oct 17, 2011
    #3
    Potentially because it's not so much that it's their policy as much as it's due to a requirement from the FCC in relation to some spectrum purchases that Verizon was able to make.
     
  4. thats all folks macrumors 6502a

    thats all folks

    Joined:
    Dec 20, 2013
    Location:
    Austin (supposedly in Texas)
    #4
    and why would Verizon spend money advertising that you don't have to use their services?
     
  5. theanimala macrumors 6502

    Joined:
    Mar 2, 2007
    #5
    Agreed with the other posts. Do you really think Verizon cares about selling phones or their service? Their latest promotion gives you an iPhone 7 for free as long as you trade in an iPhone 6 AND use their service for 2 years. They make money on the service, not the hardware...
     
  6. Lobwedgephil macrumors 68040

    Lobwedgephil

    Joined:
    Apr 7, 2012
    #6
    Why would they advertise that you can easily leave their service?
     
  7. Relentless Power macrumors P6

    Relentless Power

    Joined:
    Jul 12, 2016
    #7
    Aside from being policy/law, Verizon is unlikely to spend marketing campaign on their unlocked devices, say compared to network speed or how they serve the customer better. In the marketing world, it's not common for Verizon to advertise this.
     

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