Why doesn’t Apple use iAd to do advertising for Apple?

Discussion in 'Apple, Inc and Tech Industry' started by Full of Win, Jul 12, 2010.

  1. Full of Win macrumors 68030

    Full of Win

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    Nov 22, 2007
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    #1
    If its soooo amazing and all, why does Apple not use it to show off its products (e.g. Airport, Mac Pro, iMac MacBook Pros...)? They do plenty of advertising on TV and the Internet already, so it seems using iAd would be a logical decision.

    Perhaps they know its ineffectual and don't want to waste their resources on it?
     
  2. robbieduncan Moderator emeritus

    robbieduncan

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    London
    #2
    Most of their TV advertising is for the iPhone. iAds only currently display on the iPhone. Advertising a product to people who already own it (and no-one else) may well be a definition of pointlessness.
     
  3. Sc24evr macrumors member

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    Jul 7, 2010
    #3
    easily the greatest reply of the day!
     
  4. ChazUK macrumors 603

    ChazUK

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    Feb 3, 2008
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    Essex (UK)
    #4
    Wirelessly posted (Mozilla/5.0 (Linux; U; Android 1.6; en-gb; Dell Streak Build/Donut) AppleWebKit/528.5+ (KHTML, like Gecko) Version/3.1.2 Mobile Safari/525.20.1)

    Is guess that the vast majority of iPhone owners are also Windows users too. There may be a benefit if it could check what machine you're using to sync with.

    If its syncing with Windows iTunes, display the ads! :p
     
  5. Full of Win thread starter macrumors 68030

    Full of Win

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    #5
    One would think that iPhone/iPod Touch users are more likely be open to buying other Apple products, such as an iMac or MacMini.
     
  6. gnasher729 macrumors P6

    gnasher729

    Joined:
    Nov 25, 2005
    #6
    Perhaps they thought: If we put ads for our products on the iPhone, what would the most important group of people in the world, that is the MacRumors posters, think about it and what would they write? What you would write is of course "nobody wants to pay for adverts, Apple must be desperate, nobody wants their products, that's why they have to advertise, bla bla bla".
     
  7. AREASHIFTYONE macrumors newbie

    Joined:
    Jul 20, 2010
    #7

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