Would It Make Sense For Apple To Try To Buy Slacker Radio?

Discussion in 'Apple, Inc and Tech Industry' started by JonHimself, Jan 25, 2010.

  1. JonHimself macrumors 68000

    JonHimself

    Joined:
    Nov 3, 2004
    Location:
    Toronto, Ontario
    #1
    This is speculation based on a bunch of rumours that have been popping up for the last few months. I want to know that if we assume that Apple is moving to offering some kind of subscription based option for iTunes, wouldn't a major incentive to have the subscription be including a service like Slacker Radio? I know that iTunes has a huge directory of radio stations, but I feel like Slacker Radio offers a much better option.
    I don't know how big Slacker is as a company or if they would even consider something like this, but am just wondering if anyone else thinks that it would be a good combination.
    It would, if combined with Apple, then present a legitimate threat to satellite radio because of all the iPhones that would always be able to listen to Slacker radio without needing a satellite receiver (I understand that Sirius XM also has an iPhone app but what I'm assuming is that Slacker is part of the iTunes subscription that people would be buying... and not an additional cost like satellite would be).
     
  2. t0mat0 macrumors 603

    t0mat0

    Joined:
    Aug 29, 2006
    Location:
    Home
    #2
    What does slacker have to offer? Why jot just do radio over 3g/Edge with an app?
     
  3. JonHimself thread starter macrumors 68000

    JonHimself

    Joined:
    Nov 3, 2004
    Location:
    Toronto, Ontario
    #3
    I would think because it offers more customized listening experiences and could tie-in to the Genius feature as well for recommending music that you either already own or other songs similar to things you listen to.
    I think if they were to have a subscription service that would let people listen to the entire iTunes catalogue anyways, why not also offer "free" (well part of the iTunes subscription) access to a service like Slacker Radio to really be able to explore the iTunes catalogue but actually having songs played that you probably like.

    I suppose that if there was to be a subscription service they could just something like Genius to offer you suggestions about what to listen to though.
     

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