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MacRumors
Feb 19, 2004, 09:02 AM
Apple contiunes to add benefits for .Mac (http://www.mac.com) subscribers.

The latest promotion offers 10% off Camcorders at Apple Retail stores.

We're making filmmaking even easier with this timely digital camcorder discount for .Mac members, now through March 31, 2004 only at the Apple Retail Stores. You'll need to present a printout of this .Mac page to get the 10 percent discount on any digital camcorder in stock, including the latest models from Canon, Sony and JVC. (Note: This discount is subject to camcorder availability.)


Terms and Conditions apply (http://www.mac.com/1/camera_terms.html). This represents the first .Mac-exclusive discount on retail products. Previous hints (http://www.macrumors.com/pages/2003/12/20031220204205.shtml) have suggested that Apple may offer similar discounts for software purchases for .Mac subscribers.

cc bcc
Feb 19, 2004, 09:06 AM
Too bad that camcorders at the Applestore are at least 10% more expensive. ;)

johnnyjibbs
Feb 19, 2004, 09:07 AM
Now we're starting to get talking. If the London Apple Store was built and I have renewed my .Mac (trial) membership then I'd love to take advantage of this offer. I couldn't care for most of their incentives, and I still think .Mac needs a big overhaul, but things like this may give me more of an incentive..

gwuMACaddict
Feb 19, 2004, 09:09 AM
Originally posted by cc bcc
Too bad that camcorders at the Applestore are at least 10% more expensive. ;)

exactly... still a nice gesture i guess...

johnnyjibbs
Feb 19, 2004, 09:11 AM
Originally posted by cc bcc
Too bad that camcorders at the Applestore are at least 10% more expensive. ;)
Damn! Incentive blown then!

arn
Feb 19, 2004, 09:12 AM
Originally posted by johnnyjibbs
Damn! Incentive blown then!

well, it's not that they are 10% more expensive than retail. It's just that they are sold at retail prices... and if you shop around, you can find them for less than retail.

arn

xtekdiver
Feb 19, 2004, 09:13 AM
That's nice, but the only problem is that Apple's prices for these types of items are at the top of the price spectrum, so 10% still doesn't make them competitive with other retailers. Why pay $700 for a item you can get for a little over $500? 20% would be better and more of an incentive. Even Dell offers better deals. I can accept paying top dollar for the best computer on the planet, but when it comes to high dollar accesorries, the Apple Store is just not the best place to shop.

sabbath999
Feb 19, 2004, 09:27 AM
I actually bought my Cannon GL2 from the Apple store. They were running a $500 instant rebate a while back, which put the camera at the price of Cannon authorized mail-order dealers... I decided I would rather give Apple the money. I could have paid a "lot" less for a gray market version, but I am sure glad I didn't. The camera had to go in and get a complete new drivetrain under warranty.

FriarTuck
Feb 19, 2004, 09:28 AM
A Sony TRV38 is $699 at the Apple Retail Store., or $630 with the .Mac discount.

It is $650 at Amazon.com.

It is $620 at B & H.

So the discount makes Apple Retail Stores at least competitive.

billyboy
Feb 19, 2004, 09:37 AM
Originally posted by johnnyjibbs
I couldn't care for most of their incentives, and I still think .Mac needs a big overhaul, but things like this may give me more of an incentive..

Those free jigsaws they are giving away with .Mac are awesome. Hundreds of hours of fun - luckily I dont mind going blind and mad faffing around on puzzles. Your mileage may vary.

~Shard~
Feb 19, 2004, 09:41 AM
I'm not a .Mac subscriber, but with more and more incentives such as this, I am getting closer to giving it a try. Apple still needs to make .Mac a little more lucrative and worthwhile though to get my money...

virividox
Feb 19, 2004, 09:59 AM
nice try, but id still rather look around then get it from apple directly

Bram
Feb 19, 2004, 10:01 AM
Now the only thing I need is an Apple Store in Amsterdam, the Netherlands. :)

IronChef
Feb 19, 2004, 10:03 AM
Originally posted by FriarTuck
A Sony TRV38 is $699 at the Apple Retail Store., or $630 with the .Mac discount.

It is $650 at Amazon.com.

It is $620 at B & H.

So the discount makes Apple Retail Stores at least competitive.


Well with CA sales tax, it's still cheaper for me to buy it from Amazon or B&H.

10% is nice but it's not going to bring out the flood of shoppers, that's for sure.

Photorun
Feb 19, 2004, 10:06 AM
How about $50 off the Mini iPod for a .Mac subscription making it $199 and the price it should have been all along?!

MCCFR
Feb 19, 2004, 10:19 AM
Originally posted by Photorun
How about $50 off the Mini iPod for a .Mac subscription making it $199 and the price it should have been all along?!

Please change the record!

The price it should be is the price people are willing to pay!

From what we can see, 100,000 people are willing to pay $249 - but cos you're a bone-fide genius, you would rather that Apple would have lost $5 million dollars in sales.

Please send me your CV that shows all of your sales/marketing qualifications, so I can be sure never to employ you in the future.

:confused:

NicoMan
Feb 19, 2004, 10:20 AM
Originally posted by MCCFR
Please change the record!

The price it should be is the price people are willing to pay!

From what we can see, 100,000 people are willing to pay $249 - but cos you're a bone-fide genius, you would rather that Apple would have lost $5 million dollars in sales.

Please send me your CV that shows all of your sales/marketing qualifications, so I can be sure never to employ you in the future.

:confused:

A trifle harsh, but nonetheless true...

Chupa Chupa
Feb 19, 2004, 10:22 AM
In the web Apple Store, the iSight is included in the video camera selection. So, anyone know if the retails stores classify it this way, or as a web cam? 10% off the iSight isn't hot, but not cold either. It could tempt me at least.

NicoMan
Feb 19, 2004, 10:23 AM
Originally posted by Bram
Now the only thing I need is an Apple Store in Amsterdam, the Netherlands. :)
That's another benefit that we international users are going to have to sit on...
Oh well, it's not like I was going to take advantage of it anyway... (end of rant)

fenlyn
Feb 19, 2004, 10:31 AM
What prevents non-.Mac subscribers from printing out this discount? If it is only for .Mac subscribers, perhaps the page to print should be hidden behind a password-protected area? Any numbnut with a printer can take part in this, and that cheapens the value of our membership.

FriarTuck
Feb 19, 2004, 10:45 AM
Originally posted by IronChef
Well with CA sales tax, it's still cheaper for me to buy it from Amazon or B&H.

10% is nice but it's not going to bring out the flood of shoppers, that's for sure.

Are you admitting you don't submit regular payments to the State of California to account for sales tax on internet purchases from out of state sellers?

The Governator is going to come looking for you.

Totalshock
Feb 19, 2004, 10:50 AM
Originally posted by fenlyn
What prevents non-.Mac subscribers from printing out this discount? If it is only for .Mac subscribers, perhaps the page to print should be hidden behind a password-protected area? Any numbnut with a printer can take part in this, and that cheapens the value of our membership.

Correct me if I'm wrong, but I think you have to bring in a printout of the .Mac homepage, which shows your logged-in .Mac user account, to get the discount, and they check it against your username to make sure that it's a) a valid, full .Mac membership and b) it hasn't been used for a previous discount.

At least I assume so.

And to echo previous comments, useless for those of us who live outside of the U.S. Not that this surprises any Canadian Mac user, to be dis-included in a promotion, product or activity.

mkjj
Feb 19, 2004, 11:00 AM
Very useful here in the UK... not!
With the figures that have just come out that states that 1 in every 6 (i think it was something like that!) iPods are bought here in Blighty then you think Apple would give us more than F@*%in' jigsaw bleedin' puzzles!

Also they gave up on finding a printer in Europe for the photo books iPhoto so now they will be sent from the States at a hughly inflated cost no doubt.

Humbug!

Just going for a lie down in a dark room now before i explode.

Trowaman
Feb 19, 2004, 11:05 AM
PLEASE LET THIS BE GOOD FOR XL-1s AND GL-2s!!!!!!!!! PLEASE!!!!!!!!!! PLEASEPLEASEPLEASE!!!!!!!!!!

Chip NoVaMac
Feb 19, 2004, 11:06 AM
Originally posted by cc bcc
Too bad that camcorders at the Applestore are at least 10% more expensive. ;)

Depending on how one shops the prices at Apple are not 10% higher then most retail outlets (at least when looking at Canon video).

There are exceptions like the Elura 50 (which i believe is discontinued).

Manatee
Feb 19, 2004, 11:16 AM
I'm actually thinking about buying the Canon Optura 300.

Let's see...

Option A: Apple: $999 - 100 = $899 + tax

Option B: B & H: $739 + shipping

Still, the Apple store is a cool place to kill a few minutes while I wait for my pizza at Bertucci's.

soosy
Feb 19, 2004, 11:20 AM
I still think .Mac should focus on unique server features than be a shopping discount club.

Gizmotoy
Feb 19, 2004, 11:22 AM
Do EDU customers get the 12.5% off, or whatever it is, in the retail stores? Could this be combined with the 10%? That would be nice :) Doubtful, though.

jxyama
Feb 19, 2004, 11:24 AM
Originally posted by Gimzotoy
Do EDU customers get the 12.5% off, or whatever it is, in the retail stores? Could this be combined with the 10%? That would be nice :) Doubtful, though.

it's apple's educational discount - applies only to apple products.

narco
Feb 19, 2004, 11:33 AM
Well, if I stop paying for .Mac and use that towards a new camcorder, that's more than 10%. I've had .Mac/iTools since it started and nothing has changed.

Gizmotoy
Feb 19, 2004, 11:42 AM
Originally posted by jxyama
it's apple's educational discount - applies only to apple products.

It may be Apple's discount, but you definately get money off stuff that's not an Apple product.

Example:
Canon ZR80 Digital Video Camera
$399 regular, $379 with EDU discount

Looks like its maybe about 5% for some third-party stuff. And in any case, all I asked was if you can use it in the retail stores...

amberashby
Feb 19, 2004, 12:39 PM
Originally posted by MCCFR
Please change the record!

The price it should be is the price people are willing to pay!

From what we can see, 100,000 people are willing to pay $249 - but cos you're a bone-fide genius, you would rather that Apple would have lost $5 million dollars in sales.

Please send me your CV that shows all of your sales/marketing qualifications, so I can be sure never to employ you in the future.

:confused:

What if at $199 they sell 300,000 units??? Economics 101. You must have slept through that one.

Totalshock
Feb 19, 2004, 12:51 PM
Originally posted by amberashby
What if at $199 they sell 300,000 units??? Economics 101. You must have slept through that one.

If it costs them $198 to make it, package it, market it and distribute it (not saying that it does, but as an "if" situation), then selling 300,000 at $199 is not favourable to selling 100,00 at $249.

An extreme example, but the point remains -- it's often better to sell slightly fewer units at slightly better margins, than to sell a boatload of items for razor-thin margins. At least, that has clearly been Apple's point of view for a long time now. Dell, on the other han, would likely argue the other way.

Remember that figure is just pre-orders, and doesn't mean they won't sell any more of these things. I think it's a pretty remarkable figure, given the similarity between the mini price and the 15GB price.

I don't get it personally, and I don't think I'd choose a mini over the 15 GB... but clearly, a good number of people have chosen to do so, and likely a good number of people will continue to do so.

Chip NoVaMac
Feb 19, 2004, 12:58 PM
Originally posted by Manatee
I'm actually thinking about buying the Canon Optura 300.

Let's see...

Option A: Apple: $999 - 100 = $899 + tax

Option B: B & H: $739 + shipping

Still, the Apple store is a cool place to kill a few minutes while I wait for my pizza at Bertucci's.

I stand corrected. The Optura 300 is another exception. At least in the DC area the going rate for this camera is about $760. And no the Apple store will not match local competitors.

Also a note. Depending on the state that you live in you may still be required to pay sales tax on items ordered thru the mail. The term is a "Use Tax". Though states have not yet gone after the general public on the tax, if the belts have to be tightened any more they are within their powers to go after unpaid Use Taxes.

Chip NoVaMac
Feb 19, 2004, 01:00 PM
Originally posted by Totalshock
If it costs them $198 to make it, package it, market it and distribute it (not saying that it does, but as an "if" situation), then selling 300,000 at $199 is not favourable to selling 100,00 at $249.

An extreme example, but the point remains -- it's often better to sell slightly fewer units at slightly better margins, than to sell a boatload of items for razor-thin margins. At least, that has clearly been Apple's point of view for a long time now. Dell, on the other han, would likely argue the other way.

Remember that figure is just pre-orders, and doesn't mean they won't sell any more of these things. I think it's a pretty remarkable figure, given the similarity between the mini price and the 15GB price.

I don't get it personally, and I don't think I'd choose a mini over the 15 GB... but clearly, a good number of people have chosen to do so, and likely a good number of people will continue to do so.

This is one reason that catalog showroom stores went out of business.

Chip NoVaMac
Feb 19, 2004, 01:07 PM
Originally posted by amberashby
What if at $199 they sell 300,000 units??? Economics 101. You must have slept through that one.

This may be of interest:

http://www.macworld.co.uk/news/top_news_item.cfm?NewsID=7957

jxyama
Feb 19, 2004, 02:25 PM
Originally posted by amberashby
What if at $199 they sell 300,000 units??? Economics 101. You must have slept through that one.

here's another reason to "over price" at the beginning: in general, prices can only come down.

i think $250 is a good starting point - sell them at a bit higher price point to those that are very eager. drop a bit (i personally predict a drop to $229 in a while, not sure if $199 will ever happen.) later to get even more people interested...

amberashby
Feb 19, 2004, 02:44 PM
I'd like to add that since I bought my 15gb iPod (that I thought was fairly priced) I have purchased:

1. Used iMac off Ebay
2. G5 2.0
3. iBook G4
4. iSight
5. another 15gb iPod
6. Panther
7. Bluetooth Keyboard
8. Bluetooth Mouse

While I'm sure I am an extreme case you have to consider the long term effect of getting someone to purchase their first Apple product. I am addicted!!!!!!!!!!!

P.S. I bought my first iPod in July '03.

Chip NoVaMac
Feb 19, 2004, 03:09 PM
Originally posted by amberashby
I'd like to add that since I bought my 15gb iPod (that I thought was fairly priced) I have purchased:

1. Used iMac off Ebay
2. G5 2.0
3. iBook G4
4. iSight
5. another 15gb iPod
6. Panther
7. Bluetooth Keyboard
8. Bluetooth Mouse

While I'm sure I am an extreme case you have to consider the long term effect of getting someone to purchase their first Apple product. I am addicted!!!!!!!!!!!

P.S. I bought my first iPod in July '03.

Can I give you my Apple shopping list? :)

amberashby
Feb 19, 2004, 03:23 PM
Sorry. I am now officially broke!!!!

eric_n_dfw
Feb 19, 2004, 05:05 PM
Originally posted by Trowaman
PLEASE LET THIS BE GOOD FOR XL-1s AND GL-2s!!!!!!!!! PLEASE!!!!!!!!!! PLEASEPLEASEPLEASE!!!!!!!!!! Well, seeing as the ad says, "... 10 percent discount on any digital camcorder in stock, including the latest models from Canon, Sony and JVC...", and they carry both of those models; I'd say yes :)

eric_n_dfw
Feb 19, 2004, 05:31 PM
Canon XL1S:
Apple: $3999 - 10% = $3599 plus tax
Amazon/J&R: $3529 (free shipping)
B&H: $3539 (+ shipping ?


Again, makes 'em competitive, except for the tax. (Although we all voluntarily file and pay our use tax forms for mail order, right! ;) )


BTW: Canon is giving a $500 rebate on the XL1S right now too!

weave
Feb 19, 2004, 07:30 PM
OK, so the 10% has been debated to death. How about some recommendations? Of all the cameras that Apple sells, what's the best one for the money? I remember reading some criticisms of the earlier Canon cameras that in quiet shots, the noise of the camera's motor gets onto the tape. :(
Do the current models still suffer that fate, for example?

eric_n_dfw
Feb 19, 2004, 07:44 PM
I get a little bit of motor noise with my Canon GL1, but it's only audible if I ramp the gain way up in FCPro. I usually use an external mic/mixer though.

ObviousTroll
Feb 21, 2004, 10:07 PM
Originally posted by cc bcc
Too bad that camcorders at the Applestore are at least 10% more expensive. ;)

Untrue. I compared the price of the model I wanted (Canon ZR80) and the price was exactly the same at other retail locations in my area, including Best Buy.

Unfortunately, the King of Prussia Apple Store said they haven't gotten any of the new cameras in yet.